RAB Mobile
Who Buys Source

According to American Bar Association statistics, states with the greatest number of resident and active attorneys in 2013: 1. New York, 166,317; 2. California, 163,163; 3. Texas, 82,607; 4. Florida, 68,464; 5. Illinois, 62,496; 6. District of Columbia, 51,928; 7. Pennsylvania, 49,697; 8. Massachusetts, 43,008; 9. New Jersey, 40,993; 10. Ohio, 38,541; 11. Michigan, 33,995; 12. Georgia, 28,974; 13. Virginia, 24,468; 14. Missouri, 24,423; 15. Minnesota, 24,091.

American Bar Association, 2014

Profiling adults 18+ who referred to the Yellow Pages (either Internet or traditional book) for an attorney in the last year:

GfK MRI, 2013

Of those adults 18+ who consulting the Yellow Pages for an attorney in the past year, 51.8% were women and 48.2% were men.

GfK MRI, 2013

Adults 18+ who referred to the Yellow Pages for an attorney in the last year, by age group: 18-24, 11.5%; 25-34, 15.4%; 35-44, 18.3%; 45-54, 20.7%; 55-64, 19.3%; 65+, 14.8%.

GfK MRI, 2013

Adults 18+ who used the Yellow Pages to find an attorney in the past year, by income level: $100,000+, 16.5%; $75-99,999, 11.5%; $60-74,999, 9.8%; $50-59,999, 8.6%; $40-49,999, 11.0%; $30-39,999, 10.5%; $20-29,999, 12.3%; under $20,000, 19.8%.

GfK MRI, 2013

Adults 18+ referred to the Yellow Pages for an attorney in the last year, by region: Northeast, 15.3%; Midwest, 24.4%; South, 42.4%; West, 17.9%.

GfK MRI, 2013

Adults 18+ who consulted the Yellow Pages for an attorney in the previous year, by race: White, 72.5%; Black, 15.3%; Other, 12.2%; Hispanic origin, 13.1%.

GfK MRI, 2013

Adults 18+ who used the Yellow Pages to find an attorney in the past year, by marital status: Single, 25.5%; married, 50.2%; separated/widowed/divorced, 24.3%.

GfK MRI, 2013

According to a survey by, of those persons going online to find a divorce attorney, 72% are women, 50% are under the age of 44, and 49% have children.

Forbes, 2013

When They Buy Source

Tax return time is one of the busiest periods of the year for bankruptcy attorneys.

PRNewswire, 2014

Demand for personal injury lawyers exists regardless of the economic climate, and the industry weathered the recession well. As the median age of the U.S. population rises, medical malpractice suits will likely become more common, raising demand for the industry.

IBISWorld, 2014

A study of divorce filings in New York, Illinois and California by found that February is the busiest month of the year for divorce filings, up about 18% from the average month. Another legal website,, reported a 40% increase in those seeking information and advice about divorce in the period right after Valentine's Day., 2013

Why They Buy Source

Based on a study conducted by LegalShield, 57 million Americans experienced at least one significant legal event in the previous 12 months, but only 60% of those who experienced such an event actually sought out the services of a lawyer to help them. The rest said they were "hesitant" or "dreaded" calling an attorney because they are too hard to find, cost too much, and are "difficult" and "intimidating" to work with.

PRNewswire, 2013

A total of 91% of respondents to a survey conducted by LegalShield said they would seek the help of a lawyer for even the most trival issue -- such as the review of a rental agreement -- if their services were easier to access and more affordable.

PRNewswire, 2013

How They Buy Source

A 2014 survey by asked respondents how they would go about finding a lawyer: Search the Internet, 38% (up from only 5% in a similar 2005 study); ask a friend or relative, 29% (down from 65% in 2005); consult their local bar association, 10% (down from 13% in 2005); use the Yellow Pages, 4% (down from 10% in 2005). Fifteen percent of the 2014 survey participants said that they already had a relationship with a lawyer, and felt no need to look for another one., 2014

Most attorneys use one of the following payment options when charging for their services: Hourly rates; flat fees; retainers; contingent payments., 2013

What They Buy Source

According to American Bar Association statistics, lawyer specialties with the highest number of practitioners in 2012: 1. Civil Trial; 2. Family Law; 3. Criminal; 4. Estates; 5. Personal Injury Trial; 6. Real Estate; 7. Workers Comp; 8. Bankruptcy; 9. Civil Appelate; 10. Tax.

American Bar Association, 2013

A 2013 survey by concluded that just 35% of Americans have a will, ranging from three-quarters of those 65-and-older to only about 5% for persons ages 18-24., 2013

According to a late-2013 survey by the American Academy of Matrimonial Lawyers, 63% of the responding attorneys cited an increase in prenuptial agreements over the past three years, while 36% saw no change and only 1% noticed a decrease.


American Academy of Matrimonial Lawyers, 2013

A late-2013 survey by found that the top two concerns of couples with children who are divorcing are child custody (53%) and costs (35%). For those without children, the top two concerns are costs (58%) and division of property (42%).

Forbes, 2013

Where They Buy Source

The 15 largest U.S. law firms, based on number of attorneys in 2014: 1. Jones Day, 1,739; 2. Greenberg Traurig, 1,558; 3. Sidley Austin, 1,543; 4. Latham & Watkins, 1,477; 5. Kirkland & Ellis, 1,423; 6. DLA Piper; 7. Skadden, 1,387; 8. K&L Gates; 9. Morgan Lewis; 10. Reed Smith; 11. Gibson Dunn; 12. WilmerHale; 13. Holland & Knight; 14. Bryan Cave; 15. Hogan Lovells.


Law360, 2014

An annual survey by Acritas identified the U.S. law firms that have the strongest brand reputation among corporate clients: 1. Skadden, Arps, Slate, Meagher & Flom; 2. Jones Day; 3. Kirkland & Ellis; 4. Baker & McKenzie; 5. Hogan Lovells; 6. DLA Piper; 7. Sidley Austin; 8. Morgan, Lewis & Bockius; 9. Latham & Watkins; 10. Weil, Gotshal & Manges.

American Lawyer, 2014

Business Trends Source

Research by Wells Fargo showed that gross revenues among the nation's largest law firms increased an average of 2.2% in 2013, with net income growing 1.6%.

American Lawyer, 2014

According to the LegalView Legal Market Index, corporate clients purchased fewer hours from law firms in 2013 than they did the year before, even as they paid more for what they bought. Hours were off by 1.3, while fees were up by 1.6%.

American Lawyer, 2014

According to the American Bar Association, there were a total of 1,268,011 licensed attorneys in the U.S. in 2013, up from 1,162,124 in 2008 and 1,058,662 in 2003.

American Bar Association, 2014

According to research conducted by the National Association for Law Placement, women attorneys accounted for 20.2% of the partners in the nation's major law firms in 2013 (up from 12.3% in 1993), while minorities accounted for 7.1% in 2013 (up from 2.6% in 1993). Women accounted for 44.8% of associates in 2013, with minority attorneys making up 20.9% of the total.

National Association for Law Placement, 2014

Due to the complexity of federal, state, and local laws and regulations, attorneys and law firms generally specialize in a particular area, such as civil or criminal litigation or transactional matters like contracts, government filings, or preparation of other legal documents. Small firms can compete successfully by developing specialized expertise, such as by industry or type of legal issue, and building a reputation through superior performance.

Hoover's, 2014

Based on a 2013 survey by Altman Weil, Inc., recent legal market trends that the responding attorneys believe will become permanent: More price competition, 95.6%; focus on improved practice efficiency, 95.6%; more commoditized legal work, 89.7%; fewer support staff, 89.7%; more non-hourly billing, 79.5%; competition from non-traditional service providers, 78.6%; more contract lawyers, 74.6%; increased lateral movement, 72.8%; fewer equity partners, 72.1%; more part-time lawyers, 70.5%; smaller annual billing rate increases, 57.1%.


Altman Weil, Inc., 2013

Misc Source

According to Why Radio, a research publication produced by the Radio Advertising Bureau, each week radio reaches 94% of households that used a personal injury attorney in the previous year, 95% of households who used a bankruptcy attorney, and 91% who utilized any other type of attorney/legal service in the last year.

Why Radio, 2013