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Who Buys Source

Profiling adults 18+ who purchased any type of interior or exterior lighting fixtures in the past year, along with those consumers who specifically bought table lamps or floor lamps:

MRI/Mediamark Research & Intelligence, LLC, 2007

Of those adults 18+ who bought any interior lighting fixtures in the past year, 51.6% were women and 48.4% were men.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any indoor lighting fixtures in the past year, by age group: 18-24, 8.1%; 25-34, 18.6%; 35-44, 24.2%; 45-54, 25.0%; 55-64, 15.2%; 65+, 9.0%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who purchased any indoor lighting products in the past year, by income bracket: $75,000+, 50.7%; $50-74,999, 24.0%; $40-49,999, 8.2%; $30-39,999, 6.4%; $20-29,999, 5.2%; under $20,000, 5.5%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any indoor lighting fixtures in the past year, by region: Northeast, 22.8%; Midwest, 26.3%; South, 30.5%; West, 20.5%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any interior lighting fixtures in the past year, by race: White, 89.4%; Black, 3.7%; Other, 6.9%; Hispanic origin, 6.6%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any indoor lighting products in the last year, by marital status: Single, 16.6%; married, 70.3%; separated/widowed/divorced, 13.1%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Of those adults 18+ who purchased any exterior lighting fixtures in the past year, 50.0% were men and 50.0% were women.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any outdoor lighting fixtures in the past year, by age group: 18-24, 8.4%; 25-34, 17.5%; 35-44, 23.4%; 45-54, 24.8%; 55-64, 16.5%; 65+, 9.4%.
 

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any outdoor lighting equipment in the past year, by income level: $75,000+, 53.0%; $50-74,999, 23.9%; $40-49,999, 6.8%; $30-39,999, 6.6%; $20-29,999, 5.3%; under $20,000, 4.4%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any outdoor lighting fixtures in the last year, by region: Northeast, 22.6%; Midwest, 24.8%; South, 29.9%; West, 22.8%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any outdoor lighting fixtures in the past year, by marital status: Single, 16.6%; married, 71.1%; separated/widowed/divorced, 12.3%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who purchased any outdoor lighting fixtures in the past year, by race: White, 87.8%; Black, 4.5%; Other, 7.7%; Hispanic origin, 8.3%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Of those adults 18+ who bought some type of table or floor lamp in the last year, 57.4% were women and 42.6% were men.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who purchased any type of table or floor lamp in the past year, by age bracket: 18-24, 16.4%; 25-34, 23.1%; 35-44, 21.0%; 45-54, 21.1%; 55-64, 11.8%; 65+, 6.7%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any type of table or floor lamp in the past year, by income level: $75,000+, 42.0%; $50-74,999, 21.5%; $40-49,999, 9.4%; $30-39,999, 8.9%; $20-29,999, 7.7%; under $20,000, 10.6%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any type of table or floor lamp in the past year, by region: Northeast, 18.5%; Midwest, 23.6%; South, 37.1%; West, 20.8%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any type of table or floor lamp in the past year, by race: White, 83.1%; Black, 6.5%; Other, 10.4%; Hispanic origin, 10.8%.

MRI/Mediamark Research & Intelligence, LLC, 2007

Adults 18+ who bought any type of table or floor lamp in the last year, by marital status: Single, 26.3%; married, 60.7%; separated/widowed/divorced, 13.0%.

MRI/Mediamark Research & Intelligence, LLC, 2007



How They Buy Source

According to a study by The NPD Group, the average price paid per lighting purchase in 2007 (either inside or outside), based on retail venue (with 2006 average in parentheses): Warehouse home center, $48.54 ($43.71); mass merchant, $28.88 ($22.68); lighting & electrical supply dealer, $74.50 ($88.29); hardware store, $29.62 ($28.27). 

Home Channel News, 2008

What They Buy Source

Based on research by The NPD Group, share of interior lighting dollar sales in 2007, by type: Ceiling flush mount, 27.4%; wall light/sconce, 14.9%; chandelier, 11.4%; table lamp, 10.1%; ceiling recessed high hats, 9.8%; track light, 7.7%; floor lamp, 6.1%; other, 12.6%.

Home Channel News, 2008

Sales of Energy Star-rated compact fluorescent light bulbs nearly doubled from 2006 to 2007, to a total of approximatey 290 million units. It's estimated that Energy Star-qualified compact fluorescent light bulbs account for three-fourths of the total number of CFLs sold. Overall, CFLs accounted for approximately 20% of the total number of light bulbs sold in the U.S. in 2007, up from 11% in 2006. 

Home Furnishings News, 2008

Where They Buy Source

Top 5 lighting retailers, according to 2008 lighting sales (totals in millions): 1. Home Depot, $1,407.4; 2. Lowe's, $1,007.1; 3. Wal-Mart, $399.7; 4. Lighting One (consists of independent showrooms engaged in cooperative buying), $314.0; 5. Target, $161.4.
 

Home Furnishings News, 2009

Retail sales channels for the overall lighting category in 2007: Lighting & specialty stores, 43%; home improvement centers, 35%; mass merchants and clubs, 11%; furniture stores & chains, 4%; department stores, 2%; other, 5%.

Home Furnishings Executive, 2008

Retail sales channels for lighting fixtures in 2007: Home improvement centers, 45%; lighting & specialty stores, 43%; mass merchants and clubs, 4%; furniture stores & chains, 2%; department stores, 1%; other, 5%.

Home Furnishings News, 2008

Where portable lamps were purchased in 2007: Lighting & specialty stores, 43%; mass merchants and clubs, 23%; home improvement centers, 21%; furniture stores & chains, 6%; department stores, 3%; other, 4%.

Home Furnishings News, 2008

Business Trends Source

Sales of the overall lighting market (portable lamps and lighting fixtures) were off 12.2% in 2007 to $4.512 billion, down from $5.141 billion the previous year.

Home Furnishings News, 2008

The market for lighting fixtures in the U.S. fell 15.0% in 2007 to $2.646 billion. Sales of lighting fixtures amounted to $3.113 billion in 2006.


Home Furnishings News, 2008

Sales of portable lamps were down 8.0% in 2007 to $1.866 billion. Portable lamps generated $2.028 billion in revenue during 2006.

Home Furnishings News, 2008

The average price paid per lighting purchase (inside or outside) in 2007 was $44.82, up from $40.22 in 2006, according to The NPD Group.

Home Channel News, 2008