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Who Buys Source

Profiling adults 18+ whose household purchased either a central air conditioning system, room air conditioner or ceiling fan in the past year:

GfK MRI, 2012

Of those adults 18+ whose households bought a central air conditioning system in the last year, 56.9% were women and 43.1% were men.

GfK MRI, 2012

Adults 18+ whose households purchased a central air conditioning system in the past year, by age group: 18-24, 6.4%; 25-34, 14.5%; 35-44, 16.5%; 45-54, 23.3%; 55-64, 19.0%; 65+, 20.3%.

GfK MRI, 2012

Adults 18+ whose households bought a central air conditioning system in the previous year, by income level: $100,000,+, 31.9%; $75-99,999, 16.4%; $60-74,999, 11.3%; $50-59,999, 8.1%; $40-49,999, 9.5%; $30-39,999, 9.6%; $20-29,999, 8.2%; under $20,000, 5.0%.

GfK MRI, 2012

Adults 18+ whose households purchased a central air conditioning system in the last year, by region: Northeast, 14.7%; Midwest, 19.8%; South, 53.4%; West, 12.1%.

GfK MRI, 2012

Adults 18+ whose households bought a central air conditioning system in the past year, by race: White, 81.4%; Black, 9.0%; Other, 9.6%; Hispanic origin, 9.4%.

GfK MRI, 2012

Adults 18+ whose households acquired a central air conditioning system in the previous year, by marital status: Single, 15.4%; married, 66.9%; separated/widowed/divorced, 17.7%.

GfK MRI, 2012

Of those adults 18+ who bought a room air conditioner in the past year, 52.1% were women and 47.9% were men.
 

GfK MRI, 2012

Adults 18+ who bought a room air conditioner in the past year, by age bracket: 18-24, 12.8%; 25-34, 25.3%; 35-44, 15.7%; 45-54, 20.3%; 55-64, 16.1%; 65+, 9.8%.

GfK MRI, 2012

Adults 18+ who purchased a room air conditioner in the past year, by income level: $100,000+, 23.5%; $75-99,999, 10.6%; $60-74,999, 8.1%; $50-59,999, 11.0%; $40-49,999, 9.2%; $30-39,999, 10.3%; $20-29,999, 9.9%; under $20,000, 17.4%.

GfK MRI, 2012

Adults 18+ who bought a room air conditioner in the past year, by region: Northeast, 38.3%; Midwest, 21.2%; South, 29.5%; West, 11.0%.

GfK MRI, 2012

Adults 18+ who purchased a room air conditioner in the past year, by race: White, 71.3%; Black, 11.5%; Other, 17.2%; Hispanic origin, 15.7%.

GfK MRI, 2012

Adults 18+ who bought a room air conditioner in the past year, by marital status: Single, 30.1%; married, 51.5%; separated/widowed/divorced, 18.4%.

GfK MRI, 2012

Of those adults 18+ who bought a ceiling fan in the past year, 46.4% were men and 53.6% were women.

GfK MRI, 2012

Adults 18+ who bought a ceiling fan in the past year, by age group: 18-24, 10.1%; 25-34, 23.6%; 35-44, 21.8%; 45-54, 21.3%; 55-64, 14.1%; 65+, 9.1%.

GfK MRI, 2012

Adults 18+ who purchased a ceiling fan in the past year, by income level: $100,000+, 31.4%; $75-99,999, 18.1%; $60-74,999, 13.3%; $50-59,999, 9.2%; $40-49,999, 10.5%; $30-39,999, 7.1%; $20-29,999, 3.9%; under $20,000, 6.5%.

GfK MRI, 2012

Adults 18+ who acquired a ceiling fan in the previous year, by region: Northeast, 20.0%; Midwest, 23.0%; South, 40.0%; West, 17.0%.

GfK MRI, 2012

Adults 18+ who bought a ceiling fan in the past year, by race: White, 81.7%; Black, 7.7%; Other, 10.6%; Hispanic origin, 10.8%.

GfK MRI, 2012

Adults 18+ who bought a ceiling fan in the past year, by marital status: Single, 23.4%; married, 60.7%; separated/widowed/divorced, 15.9%.

GfK MRI, 2012


Why They Buy Source

According to a 2013 survey conducted by Emerson Climate Technologies, what residential customers say they are looking for when purchasing a new air conditioning system: Low purchase price, 30%; efficiency and comfort, 22%; efficiency payback, 19%; energy & environmental-friendly attributes, 16%; superior comfort, 13%.

Air Conditioning, Heating & Refrigeration News, 2013

Based on a survey of just over 1,000 consumers, conducted by Harris Interactive, of those respondents who hadn't invested in energy-efficient upgrades to their homes, cost (31%) was cited as the primary reason, followed by confusion about all the high-efficiency options available and the time required to research or install them (20%).

Air Conditioning, Heating & Refrigeration News, 2012


What They Buy Source

Based on a 2013 survey by Emerson Climate Technologies, size of air conditioning systems that residential consumers typically purchase: 13 SEER (minimum efficiency), 68%; 14-15 SEER (mid-tier), 20%; 16+ SEER (premium), 12%.

Air Conditioning, Heating & Refrigeration News, 2013

Carrier Corporation (a subsidiary of United Technologies) is the world's largest maker of heating, ventilation and air conditioning equipment and refrigeration systems. Trane (an Ingersoll-Rand subsidiary) and Lennox rank as the second and third largest manufacturers of HVAC equipment in the U.S.

Hoover's, 2013

Central air conditioners are rated according to their seasonal energy efficiency ratio (SEER), which indicates the relative amount of energy needed to provide a specific cooling output. The minimum SEER allowed today is 13, a standard that went into effect in 2006.

U.S. Department of Energy, 2013

A survey of just over 1,000 consumers, conducted by Harris Interactive, showed that 35% of the responding homeowners had upgraded to a high-efficiency HVAC system (15+ SEER).

Air Conditioning, Heating & Refrigeration News, 2012

According to a survey conducted by Harris Interactive, 43% of homeowners have installed programmable thermostats in their homes to save energy.

Air Conditioning, Heating & Refrigeration News, 2012

Where They Buy Source

Largest air conditioning/heating contractors, based on 2011 revenues (totals in millions): 1. Johnson Controls Building Efficiency Division (Milwaukee), $1,037.3; 2. Comfort Systems (Houston), $917.6; 3. EMCOR Group (Norwalk, CT), $756.9; 4. Service Experts/Lennox International (Dallas), $590.3; 5. ARS/Rescue Rooter (Memphis), $346.7; 6. ACCO Engineered Systems (Glendale, CA), $231.5; 7. W.E. Bowers Associates (Beltsville, MD), $216.3; 8. API Group (New Brigton, MN), $206.5; 9. TDIndustries (Dallas), $157.6; 10. Southland Industries (Irving, CA), $145.0.

Contractor, 2012

Business Trends Source

Shipments of unitary (central) air conditioning systems and air-source heat pumps rose 1.9% in 2012 to 5.614 million units, up from 5.510 million in 2011 and 5.167 million units in 2010. The all-time record of 8.608 million units shipped came in 2005. For air conditioning units only, the 2012 total was 3.916 million, compared to 3.745 million in 2011 (4.6% higher).

Air-Conditioning, Heating and Refrigeration Institute, 2013

According to the 2013 Federal Tax Credit, homeowners may be eligible for tax credits equal to 10% of the cost (up to $300) when purchasing qualifying new high-efficiency central air conditioning systems during 2013.

 

Air Conditioning, Heating & Refrigeration News, 2013

Manufacturer shipments of room air conditioners increased 12.0% in 2011 to 7.459 million units, up from 6.662 million units in 2010. The highest total in recent years was 10.055 million units in 2006.

Association of Home Appliance Manufacturers, 2012

The number of new single-family homes built in the U.S. with central air conditioning installed stood at 88% in 2011, the same as 2010 and 2009.

U.S. Census Bureau, 2012

According to EPA figures, share of spending on home energy costs, by category: Heating, 29%; cooling, 17%; water heating, 14%; appliances, 13%; lighting, 12%; electronics, 4%; other, 11%.

 

Air Conditioning, Heating & Refrigeration News, 2012

Misc Source

According to a 2013 study by Emerson Climate Technologies, the top 10 states for employment opportunites for heating, ventilation, air conditioning and refrigeration (HVACR) contractors: 1. California; 2. Ohio; 3. Florida; 4. Texas; 5. Illinois; 6. New York; 7. Pennsylvania; 8. New Jersey; 9. North Carolina; 10. Georgia.

Air Conditioning, Heating & Refrigeration News, 2013