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Who Buys Source

A 2014 survey by General Mills Convenience & Foodservice showed that 69% of men and 66% of women typically visit a C-store during their weekly routine.

Convenience Store News, 2014

The National Association of Convenience Stores calculates that the U.S. C-store industry serves nearly 160 million customers per day, and 58 billion customers every year.

NACS, 2014

Based on a 2014 survey by Technomic, percent of the following ethnic groups who visit convenience stores specifically for foodservice products at least once a week: Asian, 80%; Hispanic, 79%; African-American, 75%; Caucasian, 58%.

Technomic, Inc., 2014

Based on U.S. Census Bureau figures, states with the highest gasoline sales per capita in 2013: Wyoming, $4,505; North Dakota, $3,065; South Dakota, $2,647; Montana, $2,478; Nebraska, $2,415.

U.S. Census Bureau, 2014

Profiling adults 18+ who shopped at a convenience store from 6-9 times in the past month:

 

GfK MRI, 2013

Of those adults who shopped at a convenience store from 6-9 times in the past month, 54.6% were men and 45.4% were women. 

GfK MRI, 2013

Adults 18+ who shopped at a convenience store from 6-9 times in the last month, by age group: 18-24, 13.6%; 25-34, 18.7%; 35-44, 20.9%; 45-54, 21.6%; 55-64, 15.6%; 65+, 9.6%.

GfK MRI, 2013

Adults 18+ who shopped at a convenience store from 6-9 times in the past month, by income bracket: $100,000+, 24.0%; $75-99,999, 13.4%; $60-74,999, 10.1%; $50-59,999, 8.7%; $40-49,999, 10.2%; $30-39,999, 11.3%; $20-29,999, 10.5%; under $20,000, 11.8%.

GfK MRI, 2013

Adults 18+ who shopped at a convenience store from 6-9 times in the last month, by race: White, 71.5%; Black, 16.6%; Other, 11.9%; Hispanic origin, 11.0%.

GfK MRI, 2013

Adults 18+ who visited a convenience store from 6-9 times in the past month, by region: Northeast, 18.2%; Midwest, 22.7%; South, 40.3%; West, 18.8%.

GfK MRI, 2013

Adults 18+ who shopped at a convenience store from 6-9 times in the past month, by marital status: Single, 28.5%; married, 54.1%; separated/widowed/divorced, 17.4%.

GfK MRI, 2013

When They Buy Source

Based on a 2014 Convenience Store News survey of just over 1,500 consumers, the time of day when customers shop at convenience stores (more than one answer possible): 6 AM-8:59 AM, 29%; 9 AM-10:59 AM, 23%; 11 AM-1:59 PM, 31%; 2 PM-3:59 PM, 30%; 4 PM-6:59 PM, 47%; 7 PM-9:59 PM, 29%; 10 PM or later, 11%; don't know, 5%.

Convenience Store News, 2014

A 2014 survey by Convenience Store News asked just over 1,500 adults how often they shop at C-stores: Almost every day, 11%; 2-3 times a week, 31%; about once a week, 26%; 2-3 times a month, 17%; about once a month, 12%; less often than once a month, 3%. 

Convenience Store News, 2014

According to research by the National Association of Convenience Stores, the average time it takes a customer to walk into a C-store, purchase an item and depart is between 3 and 4 minutes. The breakdown: 35 seconds to walk from the car to the store; 71 seconds to select item(s); 42 seconds to wait in line to pay; 21 seconds to pay; and 44 seconds to leave the store.

NACS, 2014

Monthly sales of gasoline service stations (3-year average, 2011-2013): January, 7.4%; February, 7.4%; March, 8.6%; April, 8.5%; May, 8.9%; June, 8.7%; July, 8.8%; August, 9.0%; September, 8.4%; October, 8.6%; November, 7.9%; December, 7.8%.

U.S. Department of Commerce, 2014

A 2014 survey by the National Association of Convenience Stores asked consumers when they most often purchase gas: Morning (6-10 AM), 22%; Mid-Day (10 AM-3 PM), 31%; Afternoon (3-7 PM), 38%; Night (after 7 PM), 8%.

NACS, 2014

Occasions when customers shop at convenience stores (more than one answer possible): While traveling to/from work or school, 53.6%; while running errands, 49.5%; while traveling for pleasure, 46.1%; special trips to the convenience store from home, 32.0%; while traveling for business, 20.2%; other, 0.8%.

Convenience Store News, 2013

Share of convenience store foodservice sales, by daypart: Breakfast (6-9 AM), 23.7%; morning snack (9-11AM), 9.1%; lunch (11 AM-2 PM), 32.5%; afternoon snack (2-4 PM), 8.8%; dinner (4-7 PM), 15.7%; evening snack (7-10 PM), 7.4%; late night (10 PM or later), 2.8%.

Convenience Store News, 2013

Why They Buy Source

Reasons for shopping at convenience stores (multiple answers): Buy beverages, 70%; buy gasoline, 69%; buy snacks, 50%; buy lottery tickets, 39%; buy candy/gum, 37%; buy prepared food/fast food for immediate consumption, 30%; buy cigarettes, 26%; use the restroom, 22%; buy food for consumption later or at home, 21%; buy a newspaper/magazine, 18%; use the ATM, 17%; to look around/browse, 7%; buy health/beauty care products, 6%; buy fill-in grocery items, 6%; other, 2%.

Convenience Store News, 2014

A 2014 survey by the National Association of Convenience Stores asked consumers which of the following factors is most important in determining where they buy gas: Price, 66%; Location, 22%; Brand, 8%; Ease of entrance/exit, 4%.

NACS, 2014

A 2014 survey of some 5,300 consumers, conducted by Market Force Information, asked the respondents what they liked most about their favorite gas station (multiple answers): Convenient location, 61%; competitive fuel prices, 59%; easy entry/exit, 57%; safe location, 52%; quick and efficient transaction, 48%; good fuel quality, 46%; clean fueling area, 45%; accepts preferred form of payment, 43%; good brand reputation, 41%; has full-service convenience store, 30%; secure payment options, 29%; good loyalty program, 28%; good selection of payment options, 28%; good promotions or discounts, 27%; discount pricing with grocery store affiliation, 25%.

Market Force Information, 2014

According to a 2014 survey by the National Association of Convenience Stores, 66% of the adult respondents either "strongly" or "somewhat" agreed that they would drive five minutes out of their way to save five cents per gallon when buying gas, while 39% indicated they would drive an extra 10 minutes to save five cents a gallon.

NACS, 2014

How They Buy Source

Based on a 2014 survey by Convenience Store News, the amount of money spent by consumers on their last visit to a convenience store: Less than $5, 24%; $5-$9.99, 25%; $10-$14.99, 16%; $15-$29.99, 18%; $30-$49.99, 7%; $50 or more, 10%.

Convenience Store News, 2014

Research by Convenience Store News determined that the typical c-store rang up an average of 3,273 in-store transactions per week in 2013, along with an average of 2,533 motor fuel transactions. The average in-store transaction amount was $7.85, compared to an average motor-fuel transaction of $31.21.

Convenience Store News, 2014

According to a 2014 survey by the National Association of Convenience Stores, methods typically used by consumers when paying for gas: Credit, 37%; Debit, 36%; Cash, 27%.

NACS, 2014

What They Buy Source

Top 10 in-store product categories in 2013, as a percent of in-store sales: 1. Cigarettes, 32.1%; 2. Foodservice, 15.0%; 3. Packaged beverages, 12.2%; 4. Beer/malt beverages, 9.7%; 5. Edible grocery (inclues edible packaged grocery, packaged bread, perishable grocery and frozen food), 5.0%; 6. Other tobacco products, 4.8%; 7. Candy/gum, 3.3%; 8. General merchandise, 3.1%; 9. Salty snacks, 2.6%; 10. Fluid milk products, 2.0%. The top 10 categories accounted for 89.8% of total in-store sales in 2013.

Convenience Store News, 2014

Based on 2014 survey of approximately 1,500 adults, conducted by Convenience Store News, categories of products purchased by the respondents at least once in the past month: Gasoline, 71%; candy, gum or breath fresheners, 56%; prepared food (e.g., hot dogs, deli sandwiches, salads), 45%; canned/bottled soda, 45%; packaged salty snacks (e.g., potato chips, pretzels), 39%; hot beverage (e.g., coffee, cappuccino, tea, hot chocolate), 36%; bottled water, 32%; fountain/dispensed soda/drink, 31%; beer/malt beverages, 29%; packaged sweet snacks (e.g., cookies, donuts), 26%.

 

Convenience Store News, 2014

Share of beer/malt beverages sold through convenience stores in 2013, based on category dollar sales: Premium, 49.7%; budget, 11.3%; imports, 11.2%; popular, 10.2%; flavored malt beverage, 5.5%; microbrews/craft, 5.0%; super premium, 4.6%; malt liquor, 2.4%; non-alcoholic, 0.1%.

Convenience Store News, 2014

Share of salty snacks bought through convenience stores in 2013, by dollar sales: Potato chips, 26.3%; tortilla/corn chips, 17.0%; nuts/seeds, 13.6%; puffed cheese, 7.6%; crackers, 5.7%; mixed, 5.6%; pretzels, 4.5%; popcorn (ready-to-eat), 4.0%; other, 15.7%.

Convenience Store News, 2014

Share of non-alcoholic packaged beverages sold through convenience stores in 2013, according to dollar sales: Carbonated soft drinks, 39.9%; alternative beverages (including energy drinks), 17.8%; juice/juice drinks, 10.7%; sports drinks, 10.5%; bottled water, 9.0%; iced tea (RTD), 5.5%; enhanced water, 3.7%; other, 2.9%. 

Convenience Store News, 2014

According to a 2014 survey by Convenience Store News, types of prepared food items the respondents had  bought at a C-store in the previous month (multiple answers): Hot dog, 42%; deli/sandwiches, 41%; breakfast sandwich, 36%; pizza, 29%; hamburger, 19%; chicken (e.g., rotisserie, fried, wings), 18%; fresh baked goods (e.g., donuts, cookies, pies), 18%; ice cream/frozen yogurt, 15%; french fries, 14%; fresh-cut fruit, 14%. 

Convenience Store News, 2014

Share of hot dispensed beverages sold through convenience stores in 2013, by dollar sales: Coffee (including flavored), 74.7%; cappuccino/specialty, 16.8%; hot chocolate, 4.3%; hot tea, 2.5%; all other, 1.7%. Share of cold dispensed beverages sold through convenience stores in 2013, by dollar sales: Fountain carbonated, 86.3%; fountain non-carbonated, 7.3%; fountain sports drinks, 1.7%; all other, 4.7%.

Convenience Store News, 2014

Share of prepared food sold through convenience stores in 2013, by dollar sales: Sandwiches/wraps, 25.6%; hot dogs, 17.3%; pizza, 16.4%; chicken, 12.3%; bakery, 6.9%; salads, 4.1%; hamburgers, 3.4%; soup, 2.5%; other, 11.5%.

Convenience Store News, 2014

Share of candy/gum items sold through convenience stores in 2013, by dollar volume: Chocolate bars/packs, 49.5%; non-chocolate bars/packs, 22.3%; gum, 20.7%; candy rolls/mints/drops, 4.2%; bagged/repacked peg candy, 2.4%; novelties/seasonal, 0.9%.

Convenience Store News, 2014

Based on research by Wells Fargo Securities, convenience stores are the most popular channel for e-vapor products, accounting for approximately 30% of total sales.

Convenience Store News, 2014

Convenience stores accounted for 69% of the overall unit volume of cigarette sales in 2013.

Convenience Store News, 2014

Based on research by the U.S. Census Bureau, sales of traditional gasoline stations, by product line: Unleaded regular gasoline, 50.7%; diesel fuel, 14.9%; unleaded mid-grade gasoline, 7.2%; unleaded premium gasoline, 5.3%; bottled, canned or packaged soft drinks, 2.0%; other, 19.9%.

U.S. Census Bureau, 2014

According to 2014 research by Technomic, types of coffee purchased from convenience stores at least occasionally (about every 90 days): Brewed regular hot coffee, 79%; machine-dispensed hot specialty coffee, 40%; canned or bottled coffee beverage, 31%; brewed cold or iced coffee, 25%; machine-dispensed cold or iced specialty coffee, 23%; made-from-scratch specialty coffee, 22%; scratch cold or iced specialty coffee, 16%.

CSP Daily News, 2014

According to a survey by Convenience Store News, types of services used at convenience stores (more than one answer possible): ATM, 25.9%; car wash, 19.7%; DVD rental, 7.6%; money orders, 5.3%; check cashing, 5.1%; coin counting, 4.4%; postal services, 4.4%; Internet access, 4.1%; copy/fax, 3.1%; video games, 1.5%; none of the above, 50.6%.

Convenience Store News, 2013

Where They Buy Source

The five largest convenience store chains in North America, with total number of locations in 2014: 1. 7-Eleven, Inc., 7,749; 2. Shell Oil Products US/Motiva Enterprises, 5,009; 3. BP North America (BP, BP Connect, Amoco, am/pm, Arco, etc.), 4,378; 4. Alimentation Couche-Tard Inc. (Circle K, Dairy Mart, Gas Express), 4,326; 5. Chevron Corp. (Chevron, Chevron ExtraMile, Texaco), 3,987.

Convenience Store News, 2014

The 6-10 largest convenience store chains in North America, with total number of stores in 2014: 6. ExxonMobile Corp. (Exxon, Mobil), 3,458; 7. Marathon Petroleum (Marathon, Rich Oil, Speedway), 2,823; 8. Casey's General Stores, 1,808; 9. Energy Transfer Partners (APlus, Circle K, Sunoco), 1,650; 10. CITGO Petroleum, 1,639.

Convenience Store News, 2014

The 11-20 largest convenience store chains in North America, with total number of stores in 2014: 11. The Pantry Inc. (Kangaroo Express, Presto, Petro Express, etc.), 1,553; 12. Phillips 66 (Phillips 66, Conoco, 76), 1,304; 13. Hess Corp. (Hess, Hess Express, Wilco Food Mart, WilcoHess, Wilco Travel Plaza), 1,137; 14. CST Brands Inc. (Corner Store, Diamond Shamrock, Total, Valero), 1,041; 15. The Cumberland Gulf Group (Cumberland Farms, Gulf), 949; 16. Kroger Co. (Kwik Shop, Tom Thumb, Turkey Hill Minit Mart), 804; 17. RaceTrac Petroleum (RaceTrac, Raceway), 693; 18. QuikTrip Corp., 690; 19. Military (AAFES Express, Coast Guard Mini Mart, CGXpress, Marine Mart, etc.), 683; 20. Wawa Inc., 683.

Convenience Store News, 2014

A 2014 survey of more than 5,300 consumers in the U.S. and Canada, conducted by Market Force Information, asked the participants to name their favorite location at which to buy gas: Kroger, 79%; Costco, 78%; QuikTrip, 78%; Sam's Club, 76%; Murphy USA, 68%; Speedway, 68%; Petro-Canada, 67%; Casey's General Stores, 60%; Shell, 69%; Esso, 58%; Exxon Mobil, 56%; BP, 55%; Chevron, 55%; Sunoco, 54%; Valero, 49%; 7-Eleven, 47%.  

Market Force Information, 2014

States with the most convenience stores at the beginning of 2014: 1. Texas, 15,191; 2. California, 11,188; 3. Florida, 9,737; 4. New York, 8.154; 5. Georgia, 6,750; 6. North Carolina, 6,272; 7. Ohio, 5,452; 8. Michigan, 4,903; 9. Illinois, 4,607; 10. Virginia, 4,512.

National Association of Convenience Stores, 2014

Based on a 2014 survey by Convenience Store News, 63% of consumers say they typically shop at the same C-store every time. 

Convenience Store News, 2014

Business Trends Source

In-store sales at convenience stores grew 2.1% in 2013 to $196.8 billion, and accounted for 27.9% of overall convenience store revenue (up from 27.2% in 2012). Overall in-store sales totaled $192.8 billion in 2012, and $184.1 billion in 2011.

Convenience Store News, 2014

Convenience stores' motor fuel sales dippeed 1.1% in 2013 to $509.6 billion. Motor fuel revenues, which accounted for 72.1% of overall convenience store sales in 2013, amounted to $515.4 billion in 2012 and $505.1 billion in 2011.
 

Convenience Store News, 2014

Overall sales of convenience stores decreased 0.2% in 2013 to $706.4 billion, following an all-time high of $708.2 billion in 2012. Convenience store revenues totaled $689.2 billion in 2011.
 

Convenience Store News, 2014

Pretax profits for the convenience store industry dropped 0.5% in 2013 to $6.687 billion. Pre-tax profits per store in 2013 were $44,365, a decrease of 1.4% from 2012. The gross profit margin per store was 11.3% in 2013.

Convenience Store News, 2014

Of the $196.8 billion generated through in-store sales at convenience stores in 2013, merchandise accounted for $167.4 billion of the total, while foodservice was responsible for the remaining $29.4 billion. Merchandise revenues were up 1.4% in 2013, when compared to 2012, while foodservice sales increased 6.5%.

Convenience Store News, 2014

Based on research by the National Association of Convenience Stores, although motor fuel accounted for 72.1% of convenience store sales in 2013, it contributed only 34.0% of gross profit dollars.

NACS, 2014

Of the 151,282 convenience stores in business at the start of 2014, 62.8% were categorized as single-store operations, meaning that they were either owned or franchised by an individual. 

 

National Association of Convenience Stores, 2014

Share of convenience store foodservice dollar sales in 2013, by category: Prepared food (on- and off-site), 65.9%; hot dispensed beverages, 22.1%; cold dispensed beverages, 8.1%; frozen dispensed beverages, 3.9%.

Convenience Store News, 2014

Convenience stores account for approximately 80% of the motor fuel sold in the U.S.

NACS, 2014

The number of convenience stores in the U.S. reached an all-time high at the beginning of 2014 -- 151,282, up from 149,220 in 2013 and 130,659 in 2004.

National Association of Convenience Stores, 2014

Misc Source

The number of alternative vehicle fueling stations increased by about 50% in 2013, largely because of an increase in EV fueling sites. There are now about 13,000 stations that offer public access to alternative fuels in the lower 48 states: Electricity (6,883 sites); propane (2,719 sites); E85 (2,354 sites); compressed natural gas (632 sites); biodiesel (325 sites); liquefied natural gas (42 sites); and hydrogen (10 sites).

U.S. Department of Energy, 2014