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Who Buys Source

According to a 2011 survey by the Cotton Incorporated Lifestyle Monitor, amount of money spent by men on apparel in the past month, by income bracket: Under $25,000, $38; $25,000-$49,999, $50; $50,000-$74,999, $73; $75,000+, $74.

Cotton Incorporated Lifestyle Monitor, 2011

Based on a 2011 survey by the Cotton Incorporate Lifestyle Monitor, how much men spent on apparel in the previous month, by age range: 13-24, $62; 25-34, $69; 35-55, $61; 56-70, $49.

Cotton Incorporated Lifestyle Monitor, 2011

Profiling adults 18+ who bought any type of men's apparel in the past year:
 

GfK MRI, 2010

Adults 18+ who purchased any type of men's clothing in the past year, by age level: 18-24, 12.4%; 25-34, 18.8%; 35-44, 20.6%; 45-54, 21.4%; 55-64, 14.6%; 65+, 12.3%.

GfK MRI, 2010

Adults 18+ who bought any type of men's clothing in the past year, by income bracket: $100,000+, 29.5%; $75-99,999, 15.7%: $60-74,999, 12.0%; $50-59,999, 8.9%; $40-49,999, 8.6%; $30-39,999, 8.4%; $20-29,999, 8.0%; under $20,000, 8.8%.

GfK MRI, 2010

Adults 18+ who purchased any type of men's apparel in the past year, by race: White, 77.8%; Black, 9.0%; Other, 13.2%; Hispanic origin, 13.7%.

GfK MRI, 2010

Adults 18+ who purchased any type of men's clothing in the past year, by region: Northeast, 18.3%; Midwest, 22.7%; South, 36.0%; West, 23.0%.

GfK MRI, 2010

Adults 18+ who bought any type of men's clothing in the past year, by marital status: Single, 26.1%; married, 61.3%; separated/widowed/divorced, 12.6%.

GfK MRI, 2010

Of those adults 18+ who purchased any men's clothing in the past year, 70.3% were men and 29.7% were women.

GfK MRI, 2010

When They Buy Source

Monthly sales of men's specialty clothing stores (3-year average, 2008-2010): January, 7.0%; February, 6.7%; March, 7.7%; April, 8.7%; May, 8.8%; June, 8.3%; July, 7.6%; August, 7.5%; September, 7.8%; October, 8.4%; November, 8.7%; December, 12.8%.

U.S. Department of Commerce, 2011

Based on research by the Cotton Incorporated Lifestyle Monitor, men shop for apparel in stores an average of 1.5 times per month.

Cotton Incorporated Lifestyle Monitor, 2011

A 2011 survey by the Cotton Incorporated Lifestyle Monitor found that men spend an average of 1 hour and 28 minutes shopping for clothing in stores each month.

Cotton Incorporated Lifestyle Monitor, 2011

A 2011 survey by the Cotton Incorporated Lifestyle Monitor determined that 66% of men shop for clothing that is on sale.

Cotton Incorporated Lifestyle Monitor, 2011

Why They Buy Source

A 2011 survey by the Cotton Incorporated Lifestyle Monitor showed that price (83%) is important to men in their apparel purchases, followed by fit (79%), color (60%) and style (47%).

Cotton Incorporated Lifestyle Monitor, 2011

A 2011 survey by the Cotton Incorporated Lifestyle Monitor asked men to identify their sources of clothing ideas (more than one answer possible): Current wardrobe, 65%; store/window displays, 35%; people they see regularly, 31%; family members, 23%; commercials or ads, 21%.

Cotton Incorporated Lifestyle Monitor, 2011

Based on a 2011 survey of young men, conducted by AskMen.com, the most important considerations when purchasing new apparel: Style, I want them to fit what I consider to be my style, 64%; comfort, I go for what feels comfortable, 22%; price, I buy the cheapest garments or look for the best value, 6%; uniqueness, I want to be the only one wearing them, 5%; trendiness, I want them to reflect current trends, 3%.

AskMen.com, 2011

Why men purchase new underwear: Old pairs worn out, 36%; just needed new pairs, 35%; wanted new & different, 13%; underwear was on sale, 8%; old ones no longer fit, 7%; special occasion, 1%.

Cotton Incorporated Lifestyle Monitor, 2011

Only 14% of men purchase athletic apparel strictly to wear when they exercise. Activities that men wear athletic apparel for other than exercising (multiple answers): Hanging around the house, 79%; running errands, 55%; shopping, 33%; going out to lunch or a movie, 22%; work, 15%; school/class, 13%; other 1%.

Cotton Incorporated Lifestyle Monitor, 2010

How They Buy Source

A 2011 survey by the Cotton Incorporated Lifestyle Monitor determined that 79% of men's apparel purchases planned, while 21% are impulse buys.

Cotton Incorporated Lifestyle Monitor, 2011

For the first six months of 2011, average prices for men's apparel grew 6%, when compared to the first half of 2010.

The NPD Group, 2011

What They Buy Source

Based on a 2011 survey by Brand Keys, the favorite clothing brands of men: 1. Favorite sports team; 2. Nike; 3. Ralph Lauren/Polo; 4. Armani; 5. Calvin Klein; 6. Tommy Hilfiger; 7. Lacoste; 8. Brooks Brothers; 9. J. Crew; 10. Banana Republic/Levi's; 11. Burberry; 12. Gucci; 13. Guess; 14. Abercrombie & Fitch/Izod; 15. Hugo Boss/Tom Ford.

Brand Keys Inc., 2011

According to research by The NPD Group, for the three-month period ending February 2011, sales of men's tailored clothing (suits, suit separates, jackets and sportscoats) were up more than 30%, while men's neckwear sales increased 26%. In addition, dollar volume sales of men's outerwear and fleecewear (sweat shirts and pants) grew more than 30%.

The NPD Group, 2011

According to a 2011 online survey of young men, conducted by AskMen.com, the number of suits the respondents own: 1-3, 63%; 4-6, 14%; 7 or more, 5%. The survey also asked the participants how many pairs of shoes they own (all types): 1-3, 17%; 4-6, 44%; 7-9, 21%; 10 or more, 18%.

AskMen.com, 2011

According to a survey by the Cotton Incorporated Lifestyle Monitor, more men are aware of wrinkle resistance (86%) than any other type of performance feature, and 61% have purchased a wrinkle-resistant garment.

Cotton Incorporated Lifestyle Monitor, 2010

Percentage of men who are either "very" or "somewhat likely" to purchase the following wrinkle-resistant products: Dress shirt, 68%; dress or casual pants, 62%; coat or jacket, 53%; t-shirt, 45%; jeans, 41%.

Cotton Incorporated Lifestyle Monitor, 2010

A 2010 study by the Cotton Incorporate Lifestyle Monitor revealed that 11% of the survey respondents had spent $100 or more for a pair of jeans. Of this group, 53% were men and 47% were women.

Cotton Incorporated Lifestyle Monitor, 2010

Where They Buy Source

According to a survey by the Cotton Incorporated Lifestyle Monitor, where men purchase most of their clothing: Mass merchants, 27%; chain stores, 23%; department stores, 15%; specialty stores, 10%; Internet, 7%; off-price stores, 6%; other, 12%. 

Cotton Incorporated Lifestyle Monitor, 2011

According to a September 2011 survey by BIGresearch, retailers shopped most often for men's apparel: 1. Wal-Mart; 2. Kohl's; 3. J.C. Penney; 4. Macy's; 5. Sears.

BIGresearch, 2011

The Men's Wearhouse is among the country's largest retailers of men's business and formal attire, with more than 1,200 stores across North America. Its primary operations are Men's Wearhouse (with about 580 stores), Moores Clothing in Canada, and some 455 Men's Wearhouse andTux stores that rent and sell tuxedos. K&G Men's Company, another Men's Wearhouse subsidiary, operates around 100 deep-discount apparel stores. The Men's Wearhouse company had 2011 sales of $2.103 billion, up 10.1% from the prior year.

Hoover's, 2011

Among the other leading men's clothing retailers are Jos. A. Bank, with 480 stores and $858.1 million in 2011 sales (+11.4% over 2010), and Casual Male, with 475 stores and $393.6 million in 2011 sales (-0.4%).

Hoover's, 2011

According to a 2010 study by the Cotton Incorporated Lifestyle Monitor, where Gen Y men buy most of their clothing: 1. Specialty stores; 2. Chain stores; 3. Mass merchants; 4. Department stores.

Cotton Incorporated Lifestyle Monitor, 2010

Based on a 2010 survey by the Cotton Incorporated Lifestyle Monitor, where Gen X men purchase most of their clothing: 1. Mass merchants; 2. Chain stores; 3. Department stores; 4. Specialty stores.

Cotton Incorporated Lifestyle Monitor, 2010

According to a 2010 study by the Cotton Incorporated Lifestyle Monitor, where Boomer men buy most of their apparel: 1. Mass merchants; 2. Chain stores; 3. Department stores; 4. Specialty stores.

Cotton Incorporated Lifestyle Monitor, 2010

Business Trends Source

Overall men's apparel sales were up 3.3% in 2010, to $52.819 billion.

The NPD Group, 2011

Sales attributed to men's specialty clothing stores increased 0.6% in 2010 to $7.757 billion, up from $7.707 billion in 2009 but down from $8.534 billion in 2008.

U.S. Department of Commerce, 2011

For the first half of 2011, overall sales of men's apparel increased 4.6%. During that time, men's tailored clothing sales rose more than 11%. 

The NPD Group, 2011

Misc Source

A 2011 survey by the Cotton Incorporated Lifestyle Monitor found that only 30% of men "love or enjoy" clothes shopping, compared to 61% of women who feel similarly.

Cotton Incorporated Lifestyle Monitor, 2011