2008 Primary Dates

 

 

 




 

 

 

 


 

Conference Wrap Up

Download the presentations below and get insights on new ways to use Radio to ...
Raise Awareness of Your Candidate
Drive Approval Ratings
Motivate Voters to Get Out and Vote!


This free conference was brought to you by The Radio Advertising Bureau & The National Association of Broadcasters as was held Wednesday, June 6, 2007 at NAB Headquarters, 1771 N Street, NW, Washington, DC 20036. A download of session materials is available below.

 


Break Through the Media Clutter
Harness Radio to Deliver Votes

Hear from industry experts and leading consultants about the power of Radio to deliver votes. Attend a free half-day seminar in Washington, DC, sponsored by the Radio Advertising Bureau and the National Association of Broadcasters.

Did You know?
1. Over the next 24 hours, more than 196 million people will listen to Radio.
2. There are 30 million streaming listeners each week.
3. They will listen for an average of three hours a day.
4. Twenty-one percent of those heavy listeners will contribute to a
    political campaign.
5.Voters are more likely to believe political advertisements heard on the Radio than any other medium.


Download the Agenda
Breakfast and Opening Remarks, David Rehr, CEO of NAB
Where the Voters Are: Audio Neighborhoods, Jeff Haley, CEO of RAB | Download the Presentation (Click OPEN when prompted)
Winning Radio Strategies, Tom Edmonds, Edmonds and Associates and Greg Pinelo, GMMB | Download the Edmonds Presentation | Download the Pinelo Presentation (Click OPEN when prompted)
Buying Time: Strategies for Radio, Josh Wexler, CEO of Soft Wave Media | Download the Presentation (Click OPEN when prompted)
Next Generation Radio: What HD Means for Campaigns, Robert Struble, CEO, iBiquity Digital | Download the Presentation (Click OPEN when prompted)
Lunch and Closing Remarks, David Rehr
  * Note: Presentations may not be MAC compatible

Speakers
David Rehr, CEO, National Association of Broadcasters
Jeff Haley, CEO, Radio Advertising Bureau
Tom Edmonds, Edmonds Associates
Greg Pinelo, Partner, GMMB, Democratic Media Strategist
Robert Struble, CEO, iBiquity Digital
Josh Wexler, CEO, SoftWave Media Exchange (SWMX)


For more information, call RAB at 1-800-232-3131 or email member_response@rab.com.