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The Future of Radio
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FM on iPod
- Apple announced the FM receiver to be standard in its iPod nano including live pause, rewind and fast forward capabilities as well as iTunes tagging.
- Expanded engagement opportunities and technology driven experiences for consumers to interact with Radio and advertisers.
Buy From FM
- Currently available on the Microsoft Zune
- Limitless possibilities for advertising applications
Listener influenced programming
- Break or bust for new artists -- allow listeners the ability to control fame or flame
- Citizen journalism
Infinite breadth for signals and content through online Radio and HD Radio platforms
- Specialized niche channels (24 hour weather/traffic/news/stock info)
- Seasonal and focused programming (Financial, Holiday, Real Estate)
Expanded commerce opportunities
- Instantaneous ownership of audio content (music, advertising messages/couponing, news programming, etc.)
FM on cell phones
- Current initiative underway with wireless service providers to provide government regulated emergency messages via an FM chip on all future cell phone devices
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HD Radio
- Improved audio and expanded content
- Interactive/data/visual/time shifting
- On-demand features
- Real-time traffic on navigation systems
- # of HD stations growing rapidly
- Commitments from 10 auto manufacturers; once factory installed available from the majors, HD will reach mass
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