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Disaster Preparedness/Emergency Response
Hurricanes and tornadoes, floods, fires, blizzards and blackouts - disasters can strike anywhere, at any time! The first place many Americans turn when disaster strikes is to their local Radio stations.
Is your station prepared to handle an emergency situation? RAB offers this Disaster Preparedness/Emergency Response area with references that can help any Radio operator make sure all systems are set up to alert listeners of impending perilous conditions, then follow up with help for emergency responders and civilians as they cope with catastrophe.
American Red Cross Advertising Resources:
Broadcast-ready radio PSAs
Live read scripts
Ad Council Public Service Announcements (PSAs)
In the event of an actual disaster, check the Ad Council site and the American Red Cross site for announcements on specific relief efforts.
Ad Council
Red Cross
Emergency Preparedness - Business
Latest Disaster Preparedness Articles
Below, find the 10 latest Articles on Demand articles. See the search options below to search the complete Articles on Demand library.
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Title |
Date |
Source |
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POWER ENVY |
11/10/11 |
THE NEW YORK TIMES |
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IT WAS ONLY A TEST, BUT WHAT A TEST |
11/10/11 |
THE NEW YORK TIMES |
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THIS IS ONLY A TEST: NIELSEN ISSUES ALERT ABOUT NEW ALERT SYSTEM |
10/25/11 |
MEDIA DAILY NEWS |
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VERY FEW HOMEOWNERS HAVE EARTHQUAKE INSURANCE |
10/19/11 |
USA TODAY |
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FOR ENTREPRENEURS, DISASTER BRINGS EUREKA |
09/06/11 |
THE WALL STREET JOURNAL |
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AFTER OVERPREPARING FOR IRENE, BUYERS TRY TO RETURN MERCHANDISE |
09/02/11 |
HOME CHANNEL NEWS |
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MANY U.S. HOMEOWNERS UNDERINSURED TO REBUILD: SURVEY |
09/01/11 |
REUTERS |
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RELATIVELY FEW HOMEOWNERS IN CATASTROPHE-PRONE AREAS HAVE EARTHQUAKE OR FLOOR INSURANCE |
09/01/11 |
J.D. POWER AND ASSOCIATES |
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PREPARING FOR THE NEXT DISASTER |
08/31/11 |
THE NEW YORK TIMES |
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GENERATORS SELL BRISKLY, THEN THEY OFTEN COME RIGHT BACK |
08/31/11 |
THE WALL STREET JOURNAL |
More articles
Click Here to visit RAB's Articles on Demand library where you'll find more articles about Disaster Preparedness.
Click Here to visit RAB's Articles on Demand library where you'll find the latest articles about Disaster Aftermath/Emergency Response.
Important Resources
Center for Disease Control and Prevention, Emergency Response and Preparedness
Children and Tragedy (Magellan)
Coping with the Aftermath of a Flood (Magellan)
Coping with Tornadoes (Magellan)
Disasters & Emergencies - US Department of Health & Human Services
Disaster Relief Agencies, The Disaster Center
Disaster Relief Agencies, Managerial Technologies Corp. (MTC) Library
Earthquake and Tsunami Relief
Farm Aid Disaster Fund
Federal Emergency Management Agency (FEMA)
Homeland Security
Hurricane Preparedness and Resource Guide (Magellan)
Missing Pet Partnership
National Weather Service
Small Business Association
State Offices and Agencies of Emergency Management
Survivors of Disasters (Magellan)
US Department of Agriculture Disaster Relief
US Environmental Protection Agency
Other Sites of Note
The following sites offer information and tips on preparing for and surviving all sorts of disasters, as well as guidance in giving to charities following an emergency or volunteering for the relief effort. All will be helpful to Radio stations in putting together their local plans and promoting safety tips and preparedness to their audiences.
American Family Safety
BePrepared.com - Emergency Essentials
Charity Navigator - Your Guide to Intelligent Giving
Family Disaster Planning
Federal Alliance for Safe Homes (FLASH)
Federal Citizen Information Center (FCIC): A Citizen Guide to Disaster Preparedness
MetLife Disaster Preparation
New York State Department of Health
Preparedness
Ready.gov (part of Homeland Security)
Salvation Army
USA Freedom Corps
Research
During 2004, the most destructive hurricane season in American History, Arbitron conducted a benchmark study among residents of the Gulf Coast region about their media choices and use of Radio. Five years later, this research still provides powerful insights into how Radio can be an effective resource during disastrous events.
Arbitron: Riding Out the Storm
Other free studies conducted by Arbitron on Crisis Response
American Red Cross Wildfires Radio PSAs
Wildfire Warning
Wildfire After 1
Wildfire After 2
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