SPECIAL RAB.COM SECTION: BUSINESS UNUSUAL - Focused on today's extraordinary times to provide radio sellers and marketers with the tools you need now.
HD Radio
HD Radio technology enables AM and FM radio stations to broadcast their programs digitally - a tremendous technological leap from the analog broadcasts of the past.
In a recent study, HD Radio partnered with Nielsen to study the impact of different in-vehicle platforms on ad awareness and recall.
To view the HD Radio Ad Study Results - click here.
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