New York, NY – March 5, 2013 – As part of the Radio Advertising Bureau’s mission to serve its members, the Radio Advertising Bureau (RAB) has announced Brooke Trissel’s appointment as Senior Vice President, Membership.
Trissel, who reports to Erica Farber, President and CEO, Radio Advertising Bureau, will partner with the RAB’s Membership team to enhance and communicate the organization’s core membership benefits to existing and new members. Beginning March 4th, she will be based in RAB Dallas.
“I’m thrilled for Brooke to join the RAB in this capacity where she brings her vast experience in radio broadcasting to super-serve our growing membership,” said Erica Farber, president and CEO of the Radio Advertising Bureau, “Brooke is the consummate radio executive who will work closely within the organization and our members to meet their needs in a changing radio and media landscape.”
Trissel, who has practically been in radio her entire life, cut her teeth as a young child at her family’s owned and operated Oklahoma-based Omni Media Group. She served in many roles within the company such as Sales Manager for KWOX-FM/KMZE-FM and Station Manager for KOMI-TV in Woodward, OK.
Most recently, she has been overseeing marketing and sales as the Vice President of News/Talk/Sports MediaOnline with prior experience selling advertising and sponsorships at Radio & Records. Trissel also worked in affiliate sales with ABC Radio Networks in Dallas.
“I’ve long been a fan of the RAB’s products and services and I’m excited to partner with Erica and the Membership team to share all the exciting enhancements taking place at the organization with our members,” said Trissel.
The Radio Advertising Bureau serves more than 6,000 member radio stations in the U.S. and over 1,000 member networks, representative firms, broadcast vendors, and international organizations. RAB leads and participates in educational, research, sales, and advocacy programs that promote and advance Radio as a primary advertising medium.