WASHINGTON,
D.C./NEW YORK -- Three winners were selected for the 2014
Radio Show Creative Edge Panelist Challenge: Kelly Jarvis, digital
director, 95.1 SHINE-FM Baltimore; Jason Skaggs, production director, WGN-AM
Chicago; and Rick Balis, program director, KSHE-FM and KIHT-FM St. Louis. These
individuals will participate on a panel titled "It Starts at the Top:
Reinvigorating Station Creativity."
The Radio
Show, held September 10-12 in Indianapolis, is produced by the Radio Advertising
Bureau (RAB) and the National Association of Broadcasters (NAB).
The
Creative Edge Panelists Challenge, announced
last month, sought one program director, one digital director and one
production director. Contestants were encouraged to submit fresh ideas on
incorporating creativity into on-air and online content. Winners will receive
complimentary registration to the 2014 Radio Show and a $1,000 travel stipend,
courtesy of Salem Communications.
The panel,
to be held September 10 at 10:15 a.m., will focus on how top stations
incorporate creative elements into all content, including on-air, online,
branding and commercials. Balis, Jarvis and Skaggs will share their views on
the elements of compelling creative and discuss how managers can cultivate and
sustain a dedication to creativity across departments. Dave Santrella,
president, Radio Division, Salem Communications will moderate.
"What
we do on air, with our websites and how we treat both the imaging and local
commercial production on our radio stations either signifies that we are a part
of the local community or that we are a distant relative," Santrella said.
"I am thrilled with the group of experts we have assembled to give us a
peek ‘behind the curtain’ to see how the best of the best get it done."
Rick Balis
is vice president and director of programming for Emmis St. Louis and program
director for KSHE-FM and KIHT-FM. He started at KSHE in 1976, began doing the
afternoon drive in 1977 and moved into programming in 1980. In 2008, he led the
launch of a unique ten station rock radio network in Bulgaria.
Kelly
Jarvis, digital director at Peter and John Radio Fellowships’ WRBS-FM
Baltimore, manages all websites, streaming and text services. Previously, she
was senior manager of digital broadcast marketing and revenue for iBiquity
Digital. She helped stations gain revenue from HD Radio multicast channels,
managed HDRadioAlliance.com and created partnerships between stations and HD
Radio manufacturers, retailers and automakers.
Jason
Skaggs, production director for Tribune’s WGN Chicago, has won two Radio
Mercury Awards from the RAB and many local advertising and state broadcaster
awards in Missouri and Illinois. Before joining WGN, he worked as creative
director for Zimmer Radio Group in Joplin, Mo from 1995-2005 and as corporate
creative director for Cumulus in Atlanta from 2005-2010.
News media
interested in covering the 2014 Radio Show should click here
to register.
About
the Radio Show
The 2014 Radio Show, produced by the National Association of Broadcasters (NAB)
and the Radio Advertising Bureau (RAB), will be held September 10-12 in
Indianapolis. This year's show brings radio broadcasters and industry
colleagues together to share knowledge, discover the latest innovations,
network with industry leaders and explore creative business strategies for the
digital age. To learn more about the 2014 Radio Show, visit www.radioshowweb.com.
About
RAB
The Radio Advertising Bureau serves more than 6,000 member Radio stations in
the U.S. and over 1,000 member networks, representative firms, broadcast
vendors, and international organizations. RAB leads and participates in
educational, research, sales, and advocacy programs that promote and advance
Radio as a primary advertising medium. Learn more at www.rab.com.
About
NAB
The National Association of Broadcasters is the premier advocacy association
for America's broadcasters. NAB advances radio and television interests in
legislative, regulatory and public affairs. Through advocacy, education and
innovation, NAB enables broadcasters to best serve their communities,
strengthen their businesses and seize new opportunities in the digital age.
Learn more at www.nab.org.
About
Salem Communications
Salem
Communications Corporation is America’s leading Christian and conservative
multi-media corporation, with media properties comprising radio, book
publishing, and digital media. The company, through its Salem Radio Group, is
the largest commercial U.S. radio broadcasting company providing Christian and
conservative programing. Salem owns and operates 103 local radio stations, with
62 stations in the top 25 media markets.