New York, NY, April 10, 2015 - Las Vegas area radio stations gathered together to host local advertising agency, marketing and client executives on April 9, 2015 for Radio. It's On In Las Vegas! - a thought leadership, content infused networking seminar in partnership with the Radio Advertising Bureau and the Nevada Broadcasters Association.
Featured speakers included primetime television & radio host, best-selling author, Jeffrey Hayzlett, Bill Rose, senior vice president, Nielsen Audio and Erica Farber, president & CEO, Radio Advertising Bureau.To conclude the event, Las Vegas' top on air-talent sat down with Myron Martin, president & CEO, The Smith Center for the Performing Arts to discuss the personal connections and relationships they form with listeners across the local community every day. The on-air talent included: JoJo Turnbeaugh, 95.5 The Bull; Marco in the Morning, Sunny 106.5; Brittney & Sparks, B.S. in the Morning on KOMP 92.3; Chet Buchanan, Chet Buchanan & The Morning Zoo, 98.5 KLUC; Mercedes, Mercedes in the Morning, Mix 94.1; Mike O'Brian, Morning with Mike and Carla, 96.3 KKLZ; John Shaffer, News Anchor, AM 720 KDWN; Alex Lozano, Afternoon Drive, La Buena 301.9; Mitch Moss, Midday, ESPN 1100.
"This was a great opportunity for local business owners, advertising agencies, and marketers to gain insight that will work towards driving their business forward," noted Erica Farber, president and CEO of the Radio Advertising Bureau, "By bringing together the local Las Vegas market, we are able to spread the word to local business owners and advertising agencies, radio's uncanny ability to connect with the local community unlike any other medium."
"Connecting with prospective, new and existing clients is critical for every radio market," said Eric Bonnici, executive director, Nevada Broadcasters Foundation. "By gathering our local talent and bringing in outside executives to highlight the power of local radio we were able to remind and showcase to our clients and partners why radio is such a valuable medium to spread their messaging to their consumers."
About RAB
The Radio Advertising Bureau serves more than 6,000 member Radio stations in the U.S. and over 1,000 member networks, representative firms, broadcast vendors, and international organizations. RAB leads and participates in educational, research, sales, and advocacy programs that promote and advance Radio as a primary advertising medium. Learn more at www.rab.com.
About Nevada Broadcasters Association
We serve as an important information resource for Nevada's broadcast radio and television stations, addressing questions and concerns. We also respond to questions and concerns from the public, providing a better understanding of the role that broadcasters play in their communities and in the public's interest. We seek to educate Nevada's local, state and federal officials together with other community leaders about important broadcasting issues, concerns and challenges we face. Working with the National Association of Broadcasters (NAB) and the National Alliance of State Broadcasters Associations (NASBA), we participate, when necessary, in legal filings before the FCC; and we meet with federal officials and other decision-makers on matters of concern to Nevada's broadcaster.
