RAB's Live-Video Presentation "Open for Business with Purpose" featuring Best Practices for Broadcasters


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As part of RAB’s Business Unusual initiative, RAB is announcing the next presentation in its Open for Business live-video series titled “Open for Business with Purpose.” This live-video presentation features a panel representing an example of a partnership built for the greater good including a nonprofit organization, brand marketers, and broadcasters who lead by example and unite audiences.

This live-video presentation takes place on July 22nd at 12 p.m. Central and features:


  • Maureen Carlson, Chief Program Officer, Children’s Miracle Network Hospitals
  • Whitney McChane, Vice President, Marketing Communications, International Dairy Queen
  • Quinton Martin, Chief of Staff, Office of the President, Vice President Community Marketing, Coca Cola, North America
  • Roxanne Marati, Vice President of Sales, Entercom Communications in Denver, Colorado
  • Sean Shannon, Vice President and Market Manager, Cumulus Media in Atlanta, Georgia

There has never been a more important time for businesses and brands to bond with radio audiences based on shared needs, interests, and the pursuit of making lives better. In this presentation, panelists will share best practices for how broadcasters can continue to make a difference in their communities and enhance their businesses.

This live-video presentation will include a Q&A moderated by RAB’s President and CEO, Erica Farber.  

Registration is FREE for RAB Members for the live-video session and will later be available for on-demand viewing. To register, click here.

We will continue to update you as we announce upcoming Open for Business presentations and additional tools from RAB’s Business Unusual initiative.











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