NEW YORK – October 29, 2021 – New York State’s Capital District area radio stations gathered to host local businesses including advertising agencies, business owners and media executives on October 26 for Radio. It’s On! In the Capital District. This event exclusively focused on the power of radio across all its platforms to meet any business’ objectives to drive growth. The event was produced by RAB, in partnership with the Capital District Radio Association.

Featured speakers shared actionable insights and examples for the Capital District advertising community including: Tammy Greenberg, senior vice president, business development, Radio Advertising Bureau, shared a state of the industry presentation; Laura Ivey, director of research, Edison Research, provided insights into today’s audio consumers and Paul Jacobs, vice president and general manager, Jacobs Media Strategies, presented examples of how radio is innovating on behalf of its listeners and advertisers.

To conclude the event, The Capital District’s top on-air talent sat down with New York State Broadcasters Association President David Donovan to discuss their unique connections with local listeners, how they influence consumer behaviors and their partnerships with brands. The talent panel included Steve Cantara, PYX 106; Brian Cody, 107.7 WGNA; Darrin Kibbey, WVCR; Chad O’Hara, B 95.5; Ally Reid, WFLY; Jaime Roberts, 98.3 TRY, Paul Vandenburgh, TALK 1300 and 98.7 and Rodger Wyland, WTMM.

“Radio. It’s On! in the Capital District was a great opportunity for local business owners and marketers to connect with their local radio partners while gaining insight that will drive their businesses forward,” noted Kevin Rich, president of the Capital District Radio Association and market president for Townsquare Media Albany. “Because of the COVID-19 pandemic, it’s been a long time since we’ve been together in one room with the local advertising community and this event gave us the opportunity to share the very best of Capital District radio with our most important advertising partners and prospects.” 

The Radio Advertising Bureau serves more than 6,000-member radio stations in the U.S. and over 1,000 member networks, representative firms, broadcast vendors and international organizations. RAB leads and participates in educational, research, sales and advocacy programs that promote and advance radio as a primary advertising medium. For more information, log onto www.rab.com.