New York, New York – May 16, 2012 – The Radio Mercury Awards announced the final round judging panel for the 21st Annual Radio Mercury Awards today. This year’s panel of top-level agency creative leaders represents radio’s top advertising categories including automotive, communications, restaurants, TV/Networks/Cable and financial services.
The jury drawn together with the help of Chief Judge Bill Ludwig, Chairman and CEO, Campbell Ewald, represents small, mid-size and large advertising agencies as well as a diverse group of creative chiefs.
Listed below is the 2012 Radio Mercury Awards Final Round Judging Panel:
Toby Barlow, Chief Creative Officer, Team Detroit (select clients include – Ford, Lincoln, Sports Authority)
Michael Canning, Executive Creative Director, Leo Burnett NY (select clients include – Allstate, McDonald’s, P&G)
Christian Carl, Executive Creative Director, EURO RSCG NY (select clients include – Dos Equis, Kraft, McDonald’s, Volvo)
Rob Feakins, Chief Creative Officer and President, Publicis NY (select clients include – Bounty, Citi, Maytag, TGI Friday’s)
Rachel Howald, Executive Creative Director, mcgarrybowen (select clients include – Anheuser-Busch inBev, Chase, Verizon)
Aldo Quevedo, President, Chief Creative Officer, Dieste (select clients include -- AT&T, Chili’s, Southwest)
Chris Smith, Brand Creative Group Head, The Richards Group (select clients include – Chick-fil-A, Home Depot, Motel 6,)
Rob Strasberg, co-CEO, Chief Creative Officer, Doner (select clients include -- AutoTrader.com, Chrysler, Cox)
“This is a diverse and accomplished group of leading creative thinkers,” noted Bill Ludwig, Chairman and CEO of Campbell Ewald. “I’m eager to gather everyone together, review, and discuss the creative work submitted into this year’s competition.”
“We couldn’t be more excited about this year’s final round judging panel,” said Erica Farber, President and CEO of the Radio Advertising Bureau and Chair of the Radio Creative Fund. “This list represents the best of radio advertising, and will surely provide insights into what qualifies as the most creative and innovative work of 2012.”
The 2012 Call for Entry is open for submissions. Prizes will be awarded in the Agency Production, Radio Station Produced, Student, PSA, Spanish Language, Radio Campaign, Integrated Campaign, and Best of Show. New to this year’s awards, a Radio Innovation prize will also be awarded. This new award will seek out ahead-of-the-curve, groundbreaking, out-of-the-box, revolutionary radio creative work. For more information on the Radio Mercury Awards, log onto www.radiomercuryawards.com.
About the Radio Mercury Awards
The Radio Mercury Awards, the only competition exclusively devoted to radio, was established in 1992 to encourage and reward the development of effective and creative radio commercials. The annual Radio Mercury Awards competition draws entries from advertising agencies, production houses, radio stations, and educational institutions across the country. Approximately 17,000 commercials have competed for over $3 million in prizes. The Radio Creative Fund (RCF), a non-profit corporation funded by the radio industry, governs the Radio Mercury Awards. The Radio Advertising Bureau manages the Radio Mercury Awards.
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