Using his signature storytelling style, Stefanovich will share a message about innovation, fearlessness, and the power of possibility, leading RAB2009 attendees to envision a preferred future for Radio. Through short, interactive exercises, he will guide the crowd through an evolution from inspiration, to creativity, to innovation, steering the crowd to a new mindset that will prompt them to imagine new opportunities in their markets.
Stefanovich also will direct an interactive workshop that builds on the information and strategies shared in the keynote. Participants will work side-by-side to build ideas and solutions around real industry challenges and prospects in a collaborative setting that is experiential and engaging.
“The RAB2009 conference is a tremendous rallying point for Radio professionals,” noted Stefanovich. “This is a great time to engage the industry in a positive vision and story that they can embrace and evangelize.”
“Andy’s perspective and understanding of how to embrace and affect a cultural change will help Radio professionals navigate through the transforming media landscape with a positive mindset that can be shared with clients,” noted Jeff Haley, President and Chief Executive Officer, Radio Advertising Bureau.
“Andy replaces traditional business perceptions with creative methods that ignite alternative thinking,” noted Sheila Kirby, President, Strategic Sales Development, Interep and Chairperson of the RAB2009 Planning Committee. “His infectious passion and energy bring life to a room, inspiring a positive outlook and results.”
RAB2009 is the must-attend conference for all Radio sales, marketing, and management professionals, taking place March 16 to 18, 2009, at the five-star Rosen Shingle Creek Resort in Orlando. Registration and information for RAB2009 is available at www.rab.com or by calling 800-917-4269. |