National Focus | Wednesday, January 26, 2011

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Choice Hotels, Steve Harvey Launch Music Contest

Choice Hotels International and The Steve Harvey Morning Show have teamed up to launch the Choice Hotels Rising Star Music Challenge.

Through Feb. 6, artists can create an original, community uplifting song in a 2-minute video format and upload it on http://choicehotelsrisingstarcontest.com.

Three finalists will be chosen by the Choice Hotels Music Judging Panel and announced on The Steve Harvey Morning Show on Feb. 15. Submissions will be judged on creativity, originality and relevancy to the theme of uplifting the community. The three finalists' videos will then be put on choicehotels.com and steveharvey.com to give individuals the chance to vote for the grand prize winner.

The grand prize winner will be announced on March 1 on The Steve Harvey Morning Show and will receive a home recording package and exposure to millions of listeners. In addition, their song will be available for free download on Choicehotelsmusic.com for the month of March.

During the month, each time an individual downloads the song, Choice Hotels will donate $1 to the Steve Harvey Foundation (up to $10,000).

(Source: Marketing Daily, 01/17/11)



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