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Stores Reversing Big-Box Trend
Keywords: Retail Market
The belief in retail that bigger is better may be fading. National chains known for their huge stores are starting to think smaller.
Big-box retailers are moving away from the one-large-size-fits-all strategy to a philosophy of getting more out of smaller spaces and assessing the needs of each location. |
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Integrated Sales to Fast-Food Restaurants Webinar Today!
Quick-service restaurants are recognizing that Radio is well-positioned and experienced in efforts these businesses are initiating: sampling, digital marketing, in-store campaigns, cause marketing, crowd sourcing, and integrated messaging -- and with a built-in, responsive consumer audience.
In this enlightening webinar, hosted by RAB's Brandeis Hall, you'll discover the latest trends and areas of growth in the fast-food industry, and how they translate into opportunities for radio sales.
This webinar will be presented today at 10 AM (Central), and again on Tuesday, September 27, at 3 PM (Central). To learn more about the presentation, follow this link.
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RAB's In-Person Certified Radio Sales Management Class
RAB invites you to be a part of the latest in-person "Certified Radio Sales Management" course, October 25-27 in Chicago.
This intense three-day session will focus on key areas managers need to help keep their stations on a growth track...and themselves on a growth track for their career! The workshop is intended for anyone who has "manager" on their business card and is responsible for people and revenue.
For more information, contact Rob Boaden at 843/757-5066, or rboaden@rab.com.
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Consumers Still Reluctant to Purchase Traditional CE Products Online
Keywords: Consumer Electronics
Even as the incidence of web-shopping increases, many U.S. consumers remain reluctant to purchase certain consumer electronics products online, according to a new report from The NPD Group. |
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From Gen Y To Seniors, Luxury Fashion Spend Rises
Keywords: Women's Wear Stores | Men's Wear Stores
When it comes to spending on luxury clothing and accessories, new research from American Express Business Insights shows surprising pockets of strength, from Gen Y all the way up to seniors. |
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Daily Sales Tip: It's How You Say It
Prospects think faster than they speak and faster than they can listen. If salespeople speak too fast, prospects may erect barriers to slow or even derail their sales efforts.
So effective salespeople avoid these voice traits that can kill sales:
-- Mumblers. If prospects often ask you to repeat yourself, you might be a mumbler.
-- Slow talkers. If prospects look bored during your presentation, you may be speaking too slowly.
-- Fast talkers. Speaking too quickly can also be a turnoff, especially if it's caused by the fear that people won't listen if you slow down.
-- Screechers. These are salespeople with loud, piercing voices. Learn to calm down, and take a deep breath before starting your presentation.
-- Weak voices. Salespeople with this problem usually don't breathe deeply enough. They need to speak up and act more confidently.
Source: Sales trainer William J. Quirk
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