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Casino Gambling Revenue Shows Uptick Nationally
Keywords: Casinos/Lotteries
Casino gamblers bet more across the USA in 2011 than the year before, but industry reports show they were selective about where they plunked down their dollars.
In Nevada, the largest jurisdiction, gross gaming revenue reached $10.7 billion, a 2.8% rise from 2010. The increase was pegged largely on a resurgence in Las Vegas, which is the biggest city in that market, according to the Nevada Gaming Control Board's annual report released February 9.
But in the USA's second-biggest market, Atlantic City, gross revenue for last year fell 6.9% to $3.3 billion, according to the New Jersey Division of Gaming Enforcement. |
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Got a question? Call the Member Benefits Helpline at 800-232-3131 or email memberbenefits@rab.com.
Webinar Today: Mobile Marketing Makes Money
Many stations are developing mobile advertising strategies, integrating them into client proposals and increasing results for advertisers while boosting station revenues.
Join RAB's John Potter for this enlightening webinar, and discover a host of money-making ideas for your mobile campaigns.
This presentation will be offered twice this week: Today at 3 PM (Central), and again on Thursday at 10 AM (Central). For registration details, follow this link.
RAB's In-Person Certified Radio Sales Management Class Set for March
RAB invites you to be a part of the in-person "Certified Radio Sales Management" course, March 6-8, in Dallas.
This intense three-day session will focus on key areas managers need to help keep their stations on a growth track for 2012...and themselves on a growth track for their career! The workshop is intended for anyone who has "manager" on their business card and is responsible for people and revenue.
For more information, contact Rob Boaden at 843/757-5066, or rboaden@rab.com.
Auto Radio Ads Have Greatest Influence Closest to Purchase
Category Update: Healthcare Companies
Baby Boomers: A Burgeoning Customer Market
On the Rise
More Consumers Dining Out on Sandwiches Boosts Category Growth
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Economy, Aging Vehicles Drive Automotive 'Do-It-Yourselfers'
Keywords: Auto Service and Repair | Auto Parts Stores
The economy and aging vehicle population continues to spur more car owners to do more of their own auto repairs, according to AutoMD.com's 2012 DIY Report. And those who have never done their own repairs are now considering doing so in today's still tight economy. |
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Improvements, Pricing, Promos Fuel Pizza Growth
Keywords: Pizza | Fast Food
Improvements including menu innovations and ordering technology, combined with flat pricing and marketing/promotion pushes by leading pizza brands, are resulting in modest but improving growth for the industry amid the challenging economy and brutal direct and indirect competition, according to a new market size/forecast report from Mintel. |
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Research Quick Hits
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Daily Sales Tip: Know Your 'Peak' Time
Most salespeople have a 2-4-hour block of time when they operate at peak efficiency.
Their concentration is keen, their creative powers are acute, and their ability to do more than one thing at a time is sharper.
Try to pinpoint your "peak" time and schedule your most important activities within this block of time.
Source: Adapted from The New Science of Selling and Persuasion, by William T. Brooks
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