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Holiday Sales Projections Look Encouraging for Consumer Electronics
Keywords: Consumer Electronics
Nearly three in four consumers who plan to spend money on gifts during the holidays intend to aim their dollars squarely at technology products -- the highest percentage of tech-leaning holiday shoppers in the 17 years the Consumer Electronics Association has been studying holiday shopping trends. |
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Webinar Today!
Balancing the demands of a career with a personal life is difficult in any profession, but particularly so with sales managers.
Join RAB's Mark Levy for an enlightening webinar -- Time Management for Managers -- that will provide you with ideas on how to maximize your productivity on the job, while still enjoying the time you spend away from the office.
This one-hour presentation is scheduled for today at 10 AM Central. For more information and registration details, follow this link.
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Are You Getting Your Share of Digital Business?
There is a reason Radio is not getting the Digital revenue it deserves: Too many clients don't think Radio sellers understand Digital. And that means the money that could be going to Radio, to your stations, to your commission checks, is likely going somewhere else.
It doesn't have to.
RAB's Certified Digital Marketing Consultant (CDMC) training will give you and your team the confidence and ability to present and close your station's Digital business. Period.
For more information, contact Rob Boaden today at (843) 757-5066 or rboaden@rab.com.
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Appeal of Prepaid Cellphone Plans Increasing
Keywords: Cellular Phones
More than 20% of U.S. cellphone users with contract-based wireless services are likely to switch to no-contract (a/k/a prepaid) plans in 2011, according to a survey by the New Millennium Research Council.
"Two thousand eleven is shaping up to be the year of the prepaid cellphone service plan," said Sam Simon, a senior fellow at the New Millennium Research Council, in a teleconference with reporters. "We may have actually underestimated how quickly this trend would catch on." |
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Study Highlights the Importance of Boat Shows
Keywords: Boating
Foresight Research has announced findings from a first-of-its-kind study that measures which marketing channels have the most influence on consumers' decision to purchase a new boat. |
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Daily Sales Tip: Become Part of the Social Conversation
Social media tools and online networking serve an important role in remaining on your customer's radar, because they help reinforce your presence in the minds of clients and prospects. By embracing social media, you're meeting clients where they live, and communicating with them using the tools they want to use.
Twitter, LinkedIn and Facebook are the big three leaders today in the domain of social networking and the best way to build presence there can be summed up in two words: be useful. Join a group on LinkedIn on a topic you feel passionate about. Tweet about your own top-10 tips for your market and retweet others' posts that your followers may find useful. Share links and best practices on your Facebook page.
The key is to show what you know by being a resource to others. That's how you can engage in the social conversation online in a way that's authentic, meaningful and sincere.
Source: Colleen Francis, founder and president of Engage Selling Solutions
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