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Radio Sales Today Unveils Its New Look
Keywords: Radio
Welcome to the new -- and we hope you'll agree improved -- version of Radio Sales Today. In addition to giving the publication an updated look, we're introducing some new features that should make RST more responsive and attuned to your needs as a radio sales and management professional.
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CRM Workshop Among Five RAB Sessions at NAB Show
If you'd like to hear how businesses are using the latest CRM tools to aid their salespeople and better serve their clients, then plan on attending Hold Yourself and Your Staff Accountable with Customer Relationship Management at the NAB Show, April 14-19, in Las Vegas.
This workshop, scheduled for Monday, April 16, from 4:00-5:15 PM in Room N239/241, is one of five RAB-sponsored sessions that will be held during the Show.
With more than 90,000 attendees from 151 countries and 1,500+ exhibitors, the NAB Show is the ultimate marketplace for digital media and entertainment. To learn more, follow this link.
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Burger King Introduces Largest-Ever Menu Expansion
Keywords: | New Product Introductions
The Home of the Whopper just became the home of salads, snack wraps, chicken strips, smoothies and frappes, too.
Burger King Brands Inc. recently unveiled its broadest expansion of food offerings in its 58-year history. In addition to its signature burger products, customers can now purchase Garden Fresh Salads, Chicken Snack Wraps, Real Fruit Smoothies, Frappés and Crispy Chicken Strips for prices ranging from $1.59 to $4.99. |
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Golden Corral Launches Camp Corral Nationally
Keywords: Charities
Golden Corral has proudly announced the expansion of their summer camp for children of wounded or disabled military families. In the summer of 2012, Golden Corral will send 1,800 children from military families to a week-long camp free of charge (parents are only responsible for transportation to and from camp). |
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Daily Sales Tip: The Hospitality Component of Sponsorships
One of the valuable assets of a sponsorship program is the hospitality components. Your prospective sponsors like to entertain their trade customers, their employees, or reward large customers. Build in enticing assets about the hospitality component when selling a sponsorship partner and price it at a premium.
Source: Brandeis C. Hall, RAB, BHall@rab.com, (972) 753-6786
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