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Radio Sales Today Search Results: Motorcycles/All-Terrain Vehicles
More Women Are Riding Motorcycles, and Harley Wants to Cash In
Harley-Davidson already commands a healthy share of motorcycle sales among male riders. But what the iconic bike brand is looking for these days is more women buyers.

To that end, Harley will soon start offering two new additions to its lineup -- the Street 500 and Street 750 -- that have been designed to appeal to women customers. Harley-Davidson claims to have 62% of the female market, and it's hoping for more.

(Source: Businessweek, by Kyle Stock, 06/02/14)

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Harley Ready to Unveil Its New, Smaller Bike
Harley-Davidson, one of the most iconic names in the history of American manufacturing, has been known as the producer of some of the motorcycle industry's biggest cruising bikes.

But earlier this year, a bike unlike anything Harley has made in years began rolling off the assembly line. Known as the Street, it's the company's first entirely new product in a decade and its first U.S.-built small bike in almost 50 years.

(Source: Reuters, by James B. Kelleher, 04/07/14) ...
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Archived RST issues containing the keyword: Motorcycles/All-Terrain Vehicles

Date Headlines
07/18/2014 Online TV Complements Traditional, But 18-24-Year-Olds Aren't Keeping Up | The Most Accountable Advertising Medium is Digital, Or Is It? | Marketers' Posts and Tweets Falling Short  
07/17/2014 Redesigned Radio Sales Today Will Debut on Monday | Consumer Electronics Industry Revenues Projected to Reach All-Time High in 2014 | Hotels Profiting From Unprecedented Demand 
07/16/2014 Black Auto Dealer Groups' Sales Increase 11% in 2013 | Concept of 'Aging in Place' Offers Many Business Opportunities | New Report Highlights the Importance of Affluent Shoppers 
07/15/2014 Parents Spending More on Kids This Summer | Bob Pittman and Dan Mason to Headline 2014 Radio Show Super Session | Updated Sales and Prospecting Tools Now Available on RAB.com 
07/14/2014 Sponsorship Category: Office Supply Retail | Back-to-School is Cause Marketing Season for Target | Brands, Stores Loving the Growth in FSI Redemption 
07/11/2014 Get Better Results for Your Advertisers Targeting Men | Nielsen Dampens Enthusiasm for Mobile TV Ratings | Radio, Mobile Phone and Recording Industry Execs to Discuss Hybrid Radio at 2014 Radio Show 
07/10/2014 Wal-Mart Maintains Position as Largest U.S. Retailer; Amazon Breaks Into Top 10 | Auto Insurance Satisfaction Reaches All-Time High | Consumers Call For a More Personalized Grocery Shopping Experience 
07/09/2014 Auto Industry Looking Forward to a Big Second Half of 2014 | Study Shows Which Dealers Are Best at Closing the Deal | Service Shops Hustling to Keep Up With Rising Demand  
07/08/2014 RV Sales on Track for Best Year Since 2007 | Indulgent Offerings Continue to be Fast-Food Staples | Study: Children Influence Home-Buying Decisions 

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