RAB Member Benefits: 800-232-3131

RAB.com is best viewed with latest version of IE, Safari, Chrome or Firefox.



Radio Sales Today Search Results: Supermarkets
Consumers Call For a More Personalized Grocery Shopping Experience
According to a new study by PwC, 83 percent of consumers prefer to shop at traditional grocery stores.

That is unlikely to change in the future. However, the report states that grocers will need to establish a more personal connection with their customers, as they tailor their stores to more effectively connect with the specific tastes of key sub-segments.

(Source: Marketing Daily, by Sarah Mahoney, 06/10/14) ...
Read More

Where Does America Like to Fill Up?
Consumers Favoring Grocery Stores, Wholesale Clubs Because of Competitive Prices, Loyalty Discounts

Grocery stores and wholesale clubs are becoming the gasoline-fill-up destinations of choice for U.S. consumers, as they continue to grab market share from traditional service stations and convenience stores, according to a new study by Market Force Information.

The survey of more than 5,300 drivers found that Kroger is their favorite gasoline retailer, followed by Costco and QuikTrip, who are tied for second, and Sam's Club.

(Source: RetailCustomerExperience.com, 06/24/14) ...
Read More

Survey Ranks America's Favorite Grocery Brands
When shopping for groceries, Americans' favorite locations are Trader Joe's, Publix, Aldi, Costco and Hy-Vee. That's the conclusion of a survey of 6,200 consumers conducted by Market Force, the Colorado-based research organization.

(Source: Marketing Daily, by Sarah Mahoney, 05/29/14)

Read More

Survey Supports Kroger's Dominant Position Among Grocery Shoppers
A new study by Wells Fargo Securities highlights the popularity of Kroger among grocery customers. According to the survey of more than 1,000 consumers in eight markets, 34.1% of the respondents identified Kroger (and its associated banners) as their primary place to shop for groceries.

(Source: Supermarket News, by Jon Springer, 04/23/14) ...
Read More

Consumers Voice Their Reasons for Switching Supermarkets
Wegmans, Trader Joe's and Publix were named as the top three supermarket chains in the country in a new survey of more than 27,000 subscribers to Consumer Reports magazine.

But while there was lots to celebrate by the winners in the ratings, there was also a sobering statistic: One-third of the survey respondents said they had stopped shopping at a nearby grocery store in the past year.

(Source: Retail Wire, by George Anderson, 03/28/14) ...
Read More

Archived RST issues containing the keyword: Supermarkets

Date Headlines
07/18/2014 Online TV Complements Traditional, But 18-24-Year-Olds Aren't Keeping Up | The Most Accountable Advertising Medium is Digital, Or Is It? | Marketers' Posts and Tweets Falling Short  
07/17/2014 Redesigned Radio Sales Today Will Debut on Monday | Consumer Electronics Industry Revenues Projected to Reach All-Time High in 2014 | Hotels Profiting From Unprecedented Demand 
07/16/2014 Black Auto Dealer Groups' Sales Increase 11% in 2013 | Concept of 'Aging in Place' Offers Many Business Opportunities | New Report Highlights the Importance of Affluent Shoppers 
07/15/2014 Parents Spending More on Kids This Summer | Bob Pittman and Dan Mason to Headline 2014 Radio Show Super Session | Updated Sales and Prospecting Tools Now Available on RAB.com 
07/14/2014 Sponsorship Category: Office Supply Retail | Back-to-School is Cause Marketing Season for Target | Brands, Stores Loving the Growth in FSI Redemption 

Still didn't find what you're looking for? Try searching by category and keyword. Click the drop-down list below, select a topic and click search.