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Radio Sales Today Search Results: Supermarkets
Consumers Call For a More Personalized Grocery Shopping Experience
According to a new study by PwC, 83 percent of consumers prefer to shop at traditional grocery stores.

That is unlikely to change in the future. However, the report states that grocers will need to establish a more personal connection with their customers, as they tailor their stores to more effectively connect with the specific tastes of key sub-segments.

(Source: Marketing Daily, by Sarah Mahoney, 06/10/14) ...
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Where Does America Like to Fill Up?
Consumers Favoring Grocery Stores, Wholesale Clubs Because of Competitive Prices, Loyalty Discounts

Grocery stores and wholesale clubs are becoming the gasoline-fill-up destinations of choice for U.S. consumers, as they continue to grab market share from traditional service stations and convenience stores, according to a new study by Market Force Information.

The survey of more than 5,300 drivers found that Kroger is their favorite gasoline retailer, followed by Costco and QuikTrip, who are tied for second, and Sam's Club.

(Source: RetailCustomerExperience.com, 06/24/14) ...
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Survey Ranks America's Favorite Grocery Brands
When shopping for groceries, Americans' favorite locations are Trader Joe's, Publix, Aldi, Costco and Hy-Vee. That's the conclusion of a survey of 6,200 consumers conducted by Market Force, the Colorado-based research organization.

(Source: Marketing Daily, by Sarah Mahoney, 05/29/14)

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Survey Supports Kroger's Dominant Position Among Grocery Shoppers
A new study by Wells Fargo Securities highlights the popularity of Kroger among grocery customers. According to the survey of more than 1,000 consumers in eight markets, 34.1% of the respondents identified Kroger (and its associated banners) as their primary place to shop for groceries.

(Source: Supermarket News, by Jon Springer, 04/23/14) ...
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Consumers Voice Their Reasons for Switching Supermarkets
Wegmans, Trader Joe's and Publix were named as the top three supermarket chains in the country in a new survey of more than 27,000 subscribers to Consumer Reports magazine.

But while there was lots to celebrate by the winners in the ratings, there was also a sobering statistic: One-third of the survey respondents said they had stopped shopping at a nearby grocery store in the past year.

(Source: Retail Wire, by George Anderson, 03/28/14) ...
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