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Radio Sales Today Search Results: Cellular Phones
Carrier Financing Programs Boost Sales of Higher-End Smartphones
An uptick in U.S. wireless customers using device financing plans has led to an increase in sales of more expensive smartphones, instead of less pricey units, according to a new report from Consumer Intelligence Research Partners.

(Source: TWICE, by Joseph Palenchar, 06/13/14)

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Consumers Warming Up to Smartphone Upgrade Plans
Smartphone buyers are quickly adopting the early upgrade plans offered by their wireless carriers. Upgrade plan enrollment has more than quadrupled since September 2013, going from 7 to 31 percent by the end of the first quarter in 2014, according to a new report from The NPD Group.

(Source: The NPD Group, 06/03/14) ...
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Cellphone Purchase Process Continues to Evolve
Just over a year ago, T-Mobile radically changed its plans for smartphone consumers, eliminating the typical two-year contract, switching to a no-contract model, and getting rid of smartphone subsidy plans.

T-Mobile customers now have lower monthly bills, but they have to pay full price for their phones. Following suit, both AT&T and Verizon are offering similar plans, and by this time next year, the concept could become almost universal.

(Source: Business Insider, by Jay Yarow, 05/15/14) ...
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Price An Increasingly Important Consideration for Smartphone Customers
As wireless manufacturers have struggled to find ways to differentiate themselves with advanced features and technology since 2011, price has become an increasingly important driver in the device selection process, according to a new study by J.D. Power and Associates.

Power's most recent survey showed that 21% of smartphone owners cited price as the main reason they chose their particular device, up from 13% in a similar study from 2011.

(Source: Marketing Daily, by Aaron Baar, 04/24/14) ...
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Food Chains Offer Smartphone Payments, But New Credit Cards May Continue Dominance
Mobile developers are saying: "Move over plastic," hoping the smartphone will be the new way to pay for your meal at several food chains who are using, or at least testing, electronic payments.

McDonald's, Wendy's, Taco Bell, and Subway are among quick-serve restaurants that are trying to make paying as "quick" as their service. Some of the restaurants are simply using GoogleWallet, others are developing their own apps.

(Sources: Let's Talk Payments, 04/24/14; Business Insider, by Jim Edwards, 02/07/14) ...
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Survey Indicates 48% of Adults Likely to Buy a Cellphone in 2014
According to a consumer survey commissioned by FatWallet.com, 48% of U.S. adults will likely buy a cellphone this year, with almost 90% of the purchase intenders planning to get a smartphone.

The poll of 1,000 adults also indicated that 25% of adult consumers will likely buy a tablet in 2014.

(Source: TWICE, by Joseph Palenchar, 03/18/14) ...
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Increased Competition Hasn't Resulted in Lower Wireless Bills
Despite the various individual and multiple-user wireless plans that are constantly being introduced by the major and smaller carriers, consumers are paying more for their phone bills.

Average monthly revenue per postpaid customer across the industry increased 2.2% to $61.15 in the fourth quarter of 2013, according to New Street Research. In the first quarter of 2010, the average was $55.80.

(Source: The Wall Street Journal, by Thomas Gryta, 03/10/14) ...
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Approval Scores for Independent Wireless Stores Improving
The level of customer satisfaction for wireless retailers that are not owned by a specific wireless carrier are getting better all the time, according to the latest research from J.D. Power and Associates.

These stores include such chains as Target and Best Buy, along with independent authorized dealers.

(Source: Marketing Daily (Mediapost), By Aaron Baar, 02/22/14) ...
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Archived RST issues containing the keyword: Cellular Phones

Date Headlines
07/18/2014 Online TV Complements Traditional, But 18-24-Year-Olds Aren't Keeping Up | The Most Accountable Advertising Medium is Digital, Or Is It? | Marketers' Posts and Tweets Falling Short  
07/17/2014 Redesigned Radio Sales Today Will Debut on Monday | Consumer Electronics Industry Revenues Projected to Reach All-Time High in 2014 | Hotels Profiting From Unprecedented Demand 
07/16/2014 Black Auto Dealer Groups' Sales Increase 11% in 2013 | Concept of 'Aging in Place' Offers Many Business Opportunities | New Report Highlights the Importance of Affluent Shoppers 
07/15/2014 Parents Spending More on Kids This Summer | Bob Pittman and Dan Mason to Headline 2014 Radio Show Super Session | Updated Sales and Prospecting Tools Now Available on RAB.com 
07/14/2014 Sponsorship Category: Office Supply Retail | Back-to-School is Cause Marketing Season for Target | Brands, Stores Loving the Growth in FSI Redemption 
07/11/2014 Get Better Results for Your Advertisers Targeting Men | Nielsen Dampens Enthusiasm for Mobile TV Ratings | Radio, Mobile Phone and Recording Industry Execs to Discuss Hybrid Radio at 2014 Radio Show 
07/10/2014 Wal-Mart Maintains Position as Largest U.S. Retailer; Amazon Breaks Into Top 10 | Auto Insurance Satisfaction Reaches All-Time High | Consumers Call For a More Personalized Grocery Shopping Experience 
07/09/2014 Auto Industry Looking Forward to a Big Second Half of 2014 | Study Shows Which Dealers Are Best at Closing the Deal | Service Shops Hustling to Keep Up With Rising Demand  
07/08/2014 RV Sales on Track for Best Year Since 2007 | Indulgent Offerings Continue to be Fast-Food Staples | Study: Children Influence Home-Buying Decisions 
07/07/2014 Back-to-School? But We Just Left! | Martha Stewart Takes On Triscuit Recipe Contest | Chicago's Pitchfork Music Festival Makes New Sponsorship Deals 
07/03/2014 June Auto Sales Defy Predictions Once Again | Who's Drinking What, And Where | Survey: Listeners Really Like Radio Personalities 
07/02/2014 Census Report Provides Latest Age, Diversity Information | Many Pre-Retirees Are Planning a Career Move | Messages Relating to Family, Cultural Identity Resonate with Hispanic Consumers  
07/01/2014 New Study Ranks the Different Types of Audio Consumers | Some States More Expensive Than Others for Car Repairs | Premium Product Shoppers Driving Growth of Pet Market 
06/30/2014 Cracker Jack Wants to Break Out of the Ballpark | Millennials the Future For Fast-Growing Tea Market | Small-Town Retail Returning To Main Street  
06/27/2014 Social Media Doesn't Affect Most Users' Purchase Decisions | Major Ad Agency Unhappy with Programmatic Buying, Pulling Out | Hyper-Local Data: Programmatic Game-Changer, And Not Just For Mobile 
06/26/2014 Where Does America Like to Fill Up? | Diners Are Expecting More From Limited-Service Restaurants | Sales Jump 9% for Major Appliance Retailers in 2013 
06/25/2014 Sales of Luxury Cars Continue to Surge | Influence of Auto Shows on Purchase Decisions Increasing Again | Lincoln, GMC Brands Rank Highest in Customer Satisfaction 
06/24/2014 Many Homeowners Favor Remodeling, As Opposed to Moving | Carrier Financing Programs Boost Sales of Higher-End Smartphones | Shopping Centers Have the Opportunity to Become Community Centers  
06/23/2014 Panasonic Signs a Multi-Year Deal With NASCAR’s Jeff Gordon | Nivea Sun Wins Grand Prix at Cannes Lions Festival For Kid-Tracking App | Quirky Peeps Expand to Quirky Holidays 
06/20/2014 Majority of CMOs Believe Digital is Changing Marketing, But Are Not Ready for the Shift | Disconnect Between ROI Perception and Reality | Increase Digital Revenue Selling Branding 
06/19/2014 Smaller Restaurant Chains See Gains in Customer Satisfaction | Porsche, Jaguar, Lexus, Hyundai Rank Highest in Power Initial Quality Study | Younger Generations Far More Open to Branchless and Alternative Banks 
06/18/2014 Meet Today’s Millennials, Moms and New Retirees | Movie Business Recognizes the Importance of the Hispanic Audience | Boomers, Seniors Represent 'Golden Opportunity' for CPG Spending 
06/17/2014 Diamonds Are a Jeweler's Best Friend | Technology Offerings Increasingly Important to Restaurant Customers | Independent Bookstores Experiencing a Revival 
06/16/2014 Honda Launches YouTube Music Channel 'Honda Stage' | Millennials Require Some Quid Pro Quo for Charitable Giving | Need a Job? Fifth Third Bank is Using Their Own Ads to Help You 
06/13/2014 Financial Ad Category Open to Social Media Advertising | Connected Dash Means Advertising Is Coming Along for the Ride | Most Effective Digital Media: Social and Native 
06/12/2014 Back-to-School Ads: Earlier Each Year | Consumers Warming Up to Smartphone Upgrade Plans | Radio Creatives Encouraged to Submit Ideas for New Creative Edge Challenge 
06/11/2014 Crossovers Lead the Way in May | Large Market-Share Shifts Appear to Be Over, At Least for Now | Shoppers Visiting Fewer Dealerships During the Car-Buying Process 
06/10/2014 Price Drives Customers to Home Improvement Retailers; Staff/Service Keep Them There | More Women Are Riding Motorcycles, and Harley Wants to Cash In | Summer Has Become a Good Time for Health Club Promotions 
06/09/2014 Five Ideas for Integrating Mobile into Your Cause Marketing Efforts | Children's Charities Get United, JetBlue Support | Keurig Uses Sponsorship for Demonstrations and New Sales, Distribution  
06/06/2014 Branding is Nice, but Advertisers Prefer Driving Sales | Contextual and Customized Advertising Yields Better Results | Advertisers Park Digital Dollars and Wait For Consumers to Catch Up Online 
06/05/2014 2014 Radio Mercury Awards Recipients Honored at Annual Event | Spending on Father's Day Gifts to Top $12.5 Billion | Furniture Retailers Get a Lift from Memorial Day Sales  

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