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RAB Research Archive

LOHAS study: Health, environmental concerns influence buying



Health and the environment are changing the way many consumers shop for groceries, according to the 2017 Market LOHAS (Lifestyle Of Health And Sustainability) Health & Natural Consumer Survey Study, released at the ongoing Natural Product Expo West. The latest study found that shoppers are motivated by such triggers as "fresh," specifically for items labeled as organic and non-GMO, as well as plant-based products, to support the health of their families and the planet.

Source: Progressive Grocer



View or Download: http://www.progressivegrocer.com/industry-news-trends/cpgs-trading-partners/lomas-study-health-environmental-concerns-influence-grocery-consumers?cc=10

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