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RAB Research Archive

Bedding distribution study shows blockbuster gains in direct-to-consumer channel



Our latest retail bedding distribution report, released recently, contains some blockbuster findings. For starters, we are confirming the widely held belief that the direct-to-consumer channel has been growing rapidly. But we are doing so with a precision that should shake executive offices around the industry. Furniture Today’s examination of key bedding distribution channels shows that the direct-to-consumer channel, which accounted for a 6 percent market share in 2014, exploded to a 12 percent share last year.

Source: Furniture Today



View or Download: http://www.furnituretoday.com/blogpost/15110-bedding-distribution-study-shows-blockbuster-gains-dtc-channel/

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