RAB Research Archive

Hotels step up their online game to encourage direct bookings



Getting guests to book directly on a hotel’s website rather than through an online travel agent is a key challenge that hoteliers are gearing up to tackle in 2018.

Source: Real Views



View or Download: https://www.jllrealviews.com/industries/hospitality/hotels-step-up-their-online-game-to-encourage-direct-bookings/

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