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RAB Research Archive

Growing UTV market attracts baby boomers and millennials, American LandMaster says



The growing utility vehicle market is attracting consumers from multiple generations, Trent Marsh, marketing analyst for American LandMaster, told Powersports Finance. UTVs can be utilized for work and play, which appeals to different groups of people. The Baby Boomer generation, for example, tends to use UTVs for personal use on their property.

Source: Powersports Finance



View or Download: https://powersportsfinance.com/growing-utv-market-attracts-baby-boomers-and-millennials-american-landmaster-says/

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