Insider’s Guide: Newspaper’s Online Revenue Strategy

One-hour, Live Online Webinar
Thursday June 18, 2009 at 9:00 AM Central

Insider’s Guide: Newspaper’s Online Revenue Strategy

How Radio can learn & earn, from Print’s success & failures online

This unique RAB webinar features Mel Taylor; a Philadelphia-based consultant, specializing in online revenue strategy & sales training for local media. Mel is a highly rated and often provocative speaker/trainer, with a 13 year background in Radio that includes on-air, sales & web management.

In 2002, Mel reluctantly exited the Radio industry in order to spend more time with TV & Newspaper, who were more advanced with online sales and revenue at the time. “I’m incredibly happy to finally return to Radio, helping the RAB share what I’ve learned about online revenue strategy from those online market leaders. Be prepared to hear things that you will love….and some things that will likely make you un-easy” says Mel with a smile. This ‘tough love’ session will help your station dramatically increase online revenue.

Mel Taylor’s Internet sales & consulting background includes FOX-TV, Clear Channel Interactive, The Philadelphia Inquirer, Philly.com, WorldNow, Tribune & others. Mel’s blog can be found at www.MelTaylorMedia.com.

Register today!   Hurry, webinar connections are limited.

Date: Thursday June 18, 2009
Time: 9:00 AM Central
Price: $89.00
Presenter: Mel Taylor

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