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Retail Marketing: In-Store Campaigns That Sell

One-hour, Live Online Webinar
Tuesday April 26, 2011 at 3:00 PM Central Time Central Time

Retail campaigns are now a mainstay of client integrated marketing programs.  From Mass Merchandisers to Supermarkets to Convenience Stores to General Retail, in-store events are expected to be a purposeful element of a brand’s overall marketing strategy.  At the end of the day, the client doesn’t much care if they hire a promotional company to execute the campaign and spots get placed on the local station to promote the campaign, or if a station executes the campaign and spots are part of the deal.  Because for the client, it’s not about the media; it’s about driving sales, driving traffic and engaging and changing consumer behavior.
In this webinar, learn:
  • Insights into campaigns retailers want now
  • A dozen decision-makers worth targeting
  • Three essentials for getting the sale and a renewal

Date: Tuesday April 26, 2011
Time: 3:00 PM Central Time Central Time
Price: $89.00
Presenter: Brandeis Hall


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