X-treme Co-op Advertising: Winner Takes All
One-hour, Live Online Webinar
Each year, some $50 billion of media advertising is financed through co-op programs.* But while all co-op sales are worthwhile, the one-retailer-by-one-retailer approach is time-consuming and yields modest results. Dealer Groups and Distributors are where the big co-op money lies. But if selling one retailer takes hard work, think about selling 10 or 20 or more.
Selling dealer groups and distributors is like getting your Ph.D in co-op. You have to have mastered the business before you take on groups. But if you’re ready for a highly competitive Co-op approach with a winner-take-all end result, join us for this one-hour webinar in which you’ll learn:
*Source: National Register Publishing, Marquis Who's Who LLC
Who Should Attend?
This session is for Radio sellers and managers who have already mastered direct retail co-op funding.
Date: Tuesday June 21, 2011