RAB Member Benefits: 800-232-3131

RAB.com is best viewed with latest version of IE, Safari, Chrome or Firefox.



Webinar Registration


Advertiser Spotlight: Financial Institutions

One-hour, Live Online Webinar
Tuesday July 12, 2011 at 3:00 PM Central Time Central Time

The financial industry is alive and well in spite of the financial crisis of the past few years. After suffering bank closings, stock brokerage consolidations and mortgage losses, many firms in banking and on Wall Street are enjoying record profits. Advertising and marketing are different, but still important to the financial ad categories. Banks need customers, brokers need clients, mortgage companies need to make loans, and credit card companies need consumers.  
Join RAB’s John Potter, with guest presenter, Sue Novicki, President of Morrison and Abraham, for the information you need to close more Financial Industry business:
  • Industry trends and marketing opportunities
  • The best prospects and how to identify them
  • Consumer needs for financial management
  • The growing importance of online and mobile banking
  •  The evolving competitiveness between financial institutions
  • The new role of credit unions
  • Demographics and ethnicity of banks’ best prospects
This fast-paced presentation provides the information you need to prospect, determine needs, develop presentations, and sell more financial institutions.

Date: Tuesday July 12, 2011
Time: 3:00 PM Central Time Central Time
Price: $89.00
Presenter: John Potter