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Crisis Marketing: Are you Ready for the Grand Reopening?

One-hour, Live Online Presentation
Wednesday May 06, 2020 at 12:00PM Central Time

This Open for Business session focuses on the re-opening of businesses across the U.S. Most states have stay-at-home restrictions that are expiring soon, and some have already begun lifting business restrictions. Will it result in a late-spring spending bloom from the 52% of local advertisers who've held back since mid-March? Will radio be a beneficiary? (Spoiler alert--you'll love Borrell's answer.)

This presentation examines what businesses have been thinking based on Borrell's latest panel survey from late April, as well as the components of a "reopening" package that might appeal most to businesses eager to get back in the game.

Date: Wednesday May 06, 2020
Time: 12:00PM Central Time
Price: $0.00
Presenter: Gordon Borrell


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