Radio Revenue Sector Definitions

Revenue generated from traditional (on-air) primary, HD2 or HD3 channel, block programming, :60, :30 and shorter length spots on radio stations on a market-by-market basis including "unwired rep networks"

All revenue derived from the website including: banner ads, tile ads, pop-up ads, takeovers, Internet/Web Streaming and dedicated streaming advertising, video/display ads, social media derived revenue, ecommerce and revenue received from auction certificates/discount couponing as well as text/email messaging, other mobile media, revenue from web-affiliate relationships, application/web development and Search Engine Marketing

Revenue generated by traditional (on-air) wired and traffic networks

Off-Air / Non-Spot / Non-Traditional Revenue
Revenue generated from and related to gate receipts, signage, concessions, sponsorships, merchandising and print activities.

Definitions effective 2015 (Source: Miller Kaplan Arase LLP)