Why We Do What We Do

To inspire, engage, educate, equip and empower people so they believe in themselves, have confidence in their abilities and achieve even greater levels of success.

Upcoming Live Presentations

RAB Live Presentation - Radio Works for Automotive - Wed., June 15, 2022 12:00PM

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RAB Live Presentation - Radio Works for Farm/Agriculture - Wed., July 20, 2022 12:00PM

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RAB Live Presentation - Radio Works for Restaurants - Wed., August 17, 2022 12:00PM

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Your Partner in Success

Our strategy is simple: develop training programs for all stages of your radio career to help you achieve your full potential.

  • WEB

    Free Live Presentations

    Throughout the year we invite industry leaders along with RAB leadership to focus on timely topics that help you gain insights into the ever changing marketplace.

  • SE

    Sales Essentials Training

    A great goal is best acheived with a good beginning. Our Sales Essentials training is the right start to a great career.

  • LMC

    Leadership MasterClass

    The next step in leadership training designed to help propel current managers to the top of their game.

  • CRMC

    Certified Radio Marketing Consultant

    Take your consultitive sales skills to the next level.

  • CDMC

    Certified Digital Marketing Consultant

    Advance your skills and improve your potential for success with RAB's digital certification training.

  • RMP

    Radio Marketing Professional

    RAB's Radio Marketing Professional (RMP) course makes the best of our highly-aclaimed classroom training available to your newest Radio sellers anytime, anywhere.

  • RTTR

    Rising Through The Ranks

    Focused leadership training for women in sales and management by radio's most successful women. It's YOUR turn to rise!

Contact Us

For RAB Professional DevelopmentTraining, please call 1-800-232-3131 or contact:

Kim Johnson, or call her directly - 972-753-6759     Jeff Schmidt, or call him directly - 972-753-6765


Every prospective new hire has untapped potential as well as obvious (and not-so-obvious) strengths and weaknesses. Knowing those before you hire can help you build a more cohesive and productive team. Find out more here.

RAB Professional Development Team

Jeff Schmidt
SVP - Professional Development

Phone: 972-753-6765
Email: jschmidt@rab.com

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Jeff likes to start with why, and Jeff's why is: To Inspire engage, educate, equip, and empower people to believe in themselves, have confidence in their abilities, and achieve even greater levels of success - however they define success.

While his mother wanted him to become a preacher or a lawyer, Jeff Schmidt became a salesperson with the Midwest Family Broadcast Group in the 80s. He rose through the ranks as sales manager, market manager, and regional vice president and has served in various sales roles and organizations in his 30+ years in radio.

As Senior Vice President of Professional Development, Jeff Schmidt oversees the professional development group across all RAB's training services and works with the industry's leadership to continue to provide a professional development practice positioned to serve an evolving industry sales force focused on digital, solution based integrated marketing and sales efforts.

Jeff's passion is to help you get better. He lives his personal mission statement: Think BIG and make BIG things happen.

Kim Johnson
Director of Sales

Phone: 972-753-6759
Email: kjohnson@rab.com

Kim Johnson is the Director of Sales for Professional Development of the RAB. Kim brings an extensive background to the RAB team. She grew up in radio and one of her earliest memories is riding her tricycle through her family's first radio station prior to construction being complete. Now she is part owner of a broadcast group in Salida, Colorado. During her time in radio sales she went through RAB training and credits most of her sales accomplishments to what she learned there and the research available from RAB. Her experience helps her relate to the needs and challenges that managers and sales executives face on a daily basis. Because of her passion for this industry she truly wants to help RAB members find the right training, tools and resources to achieve the growth and success they desire.

Guest Instructors

 
Dave Casper

Dave Casper

SVP-Digital Services

972-753-6760
dcasper@rab.com


Kent Crosby

Kent Crosby

Manager-Member Services

972-753-6769
kcrosby@rab.com


Tammy Greenberg

Tammy Greenberg

SVP-Business Development

212-681-7208
tgreenberg@rab.com


Dolores Nolan

Dolores Nolan

VP-Membership

972-753-6716
dnolan@rab.com


Dolores Nolan

Brooke Williams

SVP-Membership

972-753-6730
brooke@rab.com


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