As part of the ongoing “Radio Works” initiative, RAB is pleased to present the next installment in the series: "Radio Works for Healthcare." This live webinar will equip radio sellers with valuable insights into the current healthcare landscape and the factors influencing local healthcare advertisers’ marketing decisions.

Attendees will hear from Zach Kerker, chief brand and advocacy officer at Springfield Clinic, in Springfield, Illinois, where he oversees brand development, patient experience and community and legislative advocacy. Kerker will share an insider’s perspective into the healthcare industry and offer practical guidance on how radio sellers can help healthcare clients address challenges, uncover opportunities and grow their businesses—particularly by improving how they connect with customers through audio.

With the healthcare industry facing constant change, radio remains a powerful tool for local businesses to stay connected with their audiences. This session will help sellers better position radio as a strategic asset for healthcare advertisers navigating today’s evolving media and consumer environment.

• Free for RAB members.
• Available live and on-demand.
• Click here to register.

RAB will continue to share updates on future presentations and additional “Radio Works” efforts in the weeks ahead.