FOR IMMEDIATE RELEASE
July 9, 2019
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For NAB Inquiries
Ann Marie Cumming
202-429-5350
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For RAB Inquiries
Leah Kamon
212-681-7219
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JACOBS MEDIA TO EXPLORE NEW OPPORTUNITIES IN RADIO IN THE AGE OF DIGITAL DISRUPTION
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WASHINGTON,
D.C. – Fred and Paul Jacobs of Jacobs Media will lead a Radio Show session
titled, “You’re not in the Radio Business Anymore: Stories from Innovators
Who’ve Made the Transition,” on Thursday, September 26. The session will bring
together media professionals from inside and outside of the radio business to
share their journeys of transformation with stimulating stories and ideas. The
2019 Radio Show, produced by the National Association of
Broadcasters (NAB) and the Radio Advertising Bureau (RAB), will be held
September 24-26 in Dallas, Texas.
Jacobs Media provides research for radio and television broadcasters about the
key challenges and opportunities they face such as the connected car, smart
speakers and podcasting, among others. In 2008, the Jacobs brothers recognized
the rise of smartphones and mobile apps and founded jacapps, a mobile
application company at the forefront of connecting radio to digital.
“We are excited to present an all-important session on the strategies that best
serve broadcasters as we position our industry to succeed in 2019 and beyond,”
said Radio Advertising Bureau President and CEO Erica Farber. “Fred and Paul
Jacobs will offer actionable insights on propelling the radio business forward
in today’s changing media landscape.”
Credited for creating and popularizing the Classic Rock radio format, Fred
Jacobs launched Jacobs Media in 1983. Previously, he designed and managed
research projects for the radio and publishing divisions of Frank N. Magid
Associates, a leading research and consulting firm. Later, Fred worked as
director of radio research for the ABC-FM owned-and-operated radio stations and
as program director for WRIF-FM in Detroit.
Paul Jacobs is the president of jacapps and has served as Jacobs Media’s vice
president and general manager since 1991. He began his career at Detroit radio
stations, first in sales for WNIC-FM and later as an account executive for
WRIF-FM. Before joining Jacobs Media, Paul worked as KZEW-FM’s general sales
manager and later served as general manager for KHYI-FM and WDFX-FM.
FREE news media registration is available here.
About the Radio Show
The 2019 Radio Show, produced by the National Association of Broadcasters (NAB)
and the Radio Advertising Bureau (RAB), will be held September 24-27 at the
Hilton Anatole in Dallas, Texas. This year’s event brings together radio,
podcasting, streaming and technology professionals to share knowledge, discover
the latest innovations, network with industry leaders and explore creative
business strategies. To learn more about the 2019 Radio Show, visit www.radioshowweb.com.
About NAB
The National Association of Broadcasters is the premier advocacy association
for America's broadcasters. NAB advances radio and television interests in
legislative, regulatory and public affairs. Through advocacy, education and
innovation, NAB enables broadcasters to best serve their communities,
strengthen their businesses and seize new opportunities in the digital age.
Learn more at www.nab.org.
About RAB
The Radio Advertising Bureau serves more than 6,000 member radio stations in
the U.S. and over 1,000 member networks, representative firms, broadcast
vendors, and international organizations. RAB leads and participates in
educational, research, sales, and advocacy programs that promote and advance
Radio as a primary advertising medium. Learn more at www.rab.com.
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