logo
 

One Voice for Radio Live Presentation, “Insight to Opportunity,” featuring a Deep Dive into the Data from Nielsen Audio’s January PPM Survey


As a continuation of RAB’s One Voice for Radio initiative, the third presentation in the series, “Insight to Opportunity,” digs into the data from the first survey that incorporates Nielsen’s three-minute qualifier modernization.

During the presentation, Jon Miller, vice president, audience insights and Rich Tunkel, managing director, Nielsen Audio, will share data and insights coming out of the survey followed by an analysis of findings and the opportunities they surface delivered by Matt Sunshine, chief executive officer, The Center for Sales Strategy (CSS), and Andrew Curran, president and chief executive officer, DMR/Interactive.

This live presentation will take place at noon CT on Wednesday, March 26, and features: