Big carpet wants to end America's love of hardwood floors
After presiding over 18 months of research and development, Keith Weinberger says he’s finally found the “generational change” needed to revive an industry two decades past its peak. Weinberger is pitching a product that he says acts like a giant air filter. It’s 100% hypo-allergenic, stain-resistant and recyclable. It’s also carpet.
Source: Bloomberg
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