RAB Insights

RAB Research Archive

The retailer consumers shop most for everyday items is…



Consumers have a clear favorite retailer when it comes to purchasing everyday items. According to the new “Pulse of the American Consumer” survey from Engine Insights, a leading 65% of surveyed consumers visit Walmart to make everyday purchases. This was more than 20 percentage points higher than the second-most popular retailer for everyday items, Amazon (43%). Rounding out the top five were Dollar Tree (34%), Dollar General (31%), and Target (30%).

Source: Chain Store Age



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