RAB Insights

RAB Research Archive

Use RAB's Auto Toolkit to help drive automotive sales in 2023



Start 2023 right by reaching out to automotive prospects. No other medium has the reach to target auto-buying intenders like radio. Use this RAB resource, which has been recently updated with the latest MRI-Simmons data on radio formats and auto nameplates to help you create a ready-to-present PowerPoint deck comparing your format with profiles of dealers' customers. A fully customizable presentation includes specific demographic information on vehicle buyers, such as gender, age, income, etc. You can also find information on electric vehicles (EVs).

Source: RAB



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