RAB Insights

RAB Research Archive

Is radio still relevant?



In the tech-driven world we live in, it’s easy to get distracted and discouraged that a traditional medium like radio might not be getting the attention it deserves. In today’s final report from CES 2023, Erica Farber, Jeff Schmidt and Dave Casper share what all this tech means to broadcasters, and how radio’s significance is as important than ever. And tomorrow look for our bonus report sharing with you CES through the eyes of broadcasters who attended.

Source: RAB



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