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RAB Research Archive

Here is how inflation is affecting Gen Z's restaurant use



Gen Z, many of which spent their "formative" restaurant years during the pandemic, will be shaping food service to come, especially as the largest population cohort — millennials — will be aging out of their prime restaurant-spending years. Understanding how Gen Z is reacting to the current inflationary environment can help operators to develop long-term strategies with contingency plans around economic downturns.

Source: Restaurant Business



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