RAB Insights

RAB Research Archive

Holiday cheer or holiday fear: Shoppers are in a cautious mood



Wunderkind has released another of its monthly updates, taking the pulse of consumers. There is a pulse, but not necessarily a strong one. Overall, 58% of consumers say they feel either "cautious, pessimistic or panicked about the economy," the study states. Specifically, they are worried about tariff-driven price increases.

Source: MediaPost



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