RAB’s The AI Advantage for Radio Sales Series Kicks Off July 8
NEW YORK — June 25, 2026
First of four live presentations feature ProspectingPro and Cromwell Media's Jordan Yeckering.
WHAT:
RAB's new four-part live presentation series, The AI Advantage for Radio Sales, begins Wednesday, July 8, with an in-depth look at ProspectingPro, RAB's AI-powered prospecting resource designed to help radio sellers identify new business opportunities, accelerate research and prepare for more productive client conversations.
Hosted by Dave Casper, RAB senior vice president of digital services, and Jeff Schmidt, RAB senior vice president of professional development, the webinar will feature an overview of ProspectingPro, a live demonstration of the tool and a case study from Jordan Yeckering, general manager of Cromwell Media, who will share how his team uses ProspectingPro to uncover opportunities, improve prospecting efficiency and support revenue growth.
WHEN:
Noon CT/1 p.m. ET
Wednesday, July 8, 2026
WHY ATTEND?
Attendees will learn how ProspectingPro can help them:
-
Identify qualified prospects more efficiently.
- Accelerate sales research and preparation.
- Strengthen client conversations with actionable insights.
- Increase productivity throughout the sales process.
The webinar is the first installment in The AI Advantage for Radio Sales, a four-part live presentation series exploring practical AI resources developed specifically for broadcasters. Upcoming sessions include:
REGISTRATION:
Registration is free for RAB members, and all registrants will receive access to the on-demand presentation following the live webinar.
Register Here.
PREVIOUSLY ANNOUNCED
On June 8, RAB announced The AI Advantage for Radio Sales, a four-part live presentation series designed to help local broadcasters use artificial intelligence to strengthen sales efforts, uncover opportunities and drive revenue growth.
Each session spotlights a different RAB AI resource — ProspectingPro, CopyWrite, AI Visibility Playbook for Radio and Why Radio — demonstrating how the tools can support each stage of the sales process. Hosted by Dave Casper and Jeff Schmidt, the series combines practical instruction, live demonstrations and real-world examples from broadcasters already putting the resources to work.
Read the original news release here.
MEDIA CONTACT
Press@RAB.com
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