When 2023 began, we had high hopes for a robust advertising rebound based on the challenges of the last three years. While that didn't materialize, the radio industry's unified commitment to its listeners and advertisers has enabled our medium to fare much better than most
Radio's value proposition to both our audiences and customers is unmatched and has proven itself over and over again this past year:
- Radio informs, entertains and is a trusted source and friend to our listeners.
- Radio supports local communities and helps businesses survive and flourish.
- Radio unites audiences in markets of all sizes across the country and provides companionship each and every day.
- Radio drives solid results to small, medium, and large companies enabling them to elevate their brands, products and services and most importantly grow their businesses.
Every day you inspire the RAB team to innovate and enhance our products and services to ensure you have all the resources you need today and tomorrow to help you in your efforts to market and promote radio!
We have focused on advocating for radio in our daily efforts along with a laser focus on equipping you with enhanced resources, knowledge and know-how, more revenue-based strategies and more opportunities to help you succeed in your professional goals.
RAB's 2023 Annual Report is divided into seven sections. After you click on this link to the report, you will find a convenient menu on the left side of the screen to help you navigate to each section. Depending on the screen size of your computer, all of the content in each section may not fit on your screen so please be sure to scroll down to view content that may be below the fold.
It is our pleasure to share our 2023 year in review and we thank you for your continued confidence. As we begin 2024 with a transition ahead at the helm of the organization, please know your RAB team along with the RAB Executive Committee and the RAB Board of Directors are 100% committed to ensure Radio's future is a bright one!
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Erica Farber
President & CEO
RAB |
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Jeff Warshaw
Chair, RAB,
Chief Executive Officer
Connoisseur Media |