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New on RAB.com

Check out new sales tools, resources, and our staff picks on RAB.com

New from RAB

The Prospecting Report offers ideas for businesses to prospect for advertising.


Media Facts - Newspaper, Out of Home, & Television/Video have been updated.


The Misperceptions of Radio can help you with having fact-based conversations with clients about the power of radio.

Our Picks

Register for the upcoming live presentation “The Seven Steps To Selling Success - Customer Needs Analysis” on June 5th at 12 PM CT.


The Multicultural Checklist offers points that marketing professionals should share to validate the value of the multicultural consumer.


Listen to the Radio on Main Street Podcast that contains interviews with creators and leaders in the radio industry.

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Miscellaneous

Demand for EVs declines amid industry challenges

Electric vehicle demand has dropped, with only 24% of shoppers considering a purchase, down from 26%. Challenges include vehicle affordability, charging infrastructure, and a lack of awareness about incentives.

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Retail Market

Americans willing to spend more to support local shops

Americans are ready to invest $2,000 more in 2024 to sustain local shops. They are willing to spend an extra $150 monthly. Over 65% visit Main Street regularly, and 75% feel upset when shops close. Local business support influences 85% of voters.

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Miscellaneous

Rising teletherapy trends reveal America's mental health priorities

Teletherapy has seen a 10% increase in use over the past five years, with 27% of U.S. adults using these services. Despite shifting attitudes, 30% of adults delayed or avoided treatment in the past year.

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