Radio Show
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Hours listened to radio
weekly by adults: 13+.(Source: Nielsen Audio, RADAR 136, March 2018
Persons 18+, Monday - Sunday, 24 Hour Cume Estimates) -
America's top reach medium!
248.3 MM persons 12+
tune in weekly.(Source: RADAR 136, March 2018 (Persons 12+, Monday-Sunday 24-Hour Cume Estimates) -
Each day, Americans spend
3X more time with AM / FM Radio
than social media.
Adults spend one hour and 50 minutes (1:50) a day with AM/FM radio,
and 36 minutes with social media on their smartphone.(Source: Nielsen Comparable Metrics Report: Q2 2017)
Research QuickHits
Our Picks
Here are recommendations and suggestions.
- RAB Instant Backgrounds: New updates in Lawn & Garden, HVAC Industry, Auto F&I and Recreational Vehicles/Motorhomes.
- The Pitch: Back-to-School, Painters & Paint Stores, Musical Instrument Stores
NEW SALES RESOURCES FROM RAB:
RAB Video Wall
The RAB Video Wall features the new Radio Mercury Awards video, RAB@Work: Q Report, plus insights from Radio Mercury Awards judges.
Click below to visit the RAB Video Wall.
