-
America's top reach medium!
247.4 MM persons 12+
tune in weekly.(Source: Nielsen Comparable Metrics Report Q3 2016; Nielsen Audio,
RADAR 131, December 2016 (Persons 12+, Monday-Sunday 24-Hour Cume Estimates) -
Radio is #1 reach medium
among African-Americans.(Source: Nielsen Comparable Metrics Report Q3 2016, African-Americans 18+) -
82% of adults 18+ have
tuned into AM/FM radio in their
primary car in the past month.(Source: The Infinite Dial 2017, Edison Research/Triton Digital) -
Hours listened to radio
weekly by adults: 13+.(Source: Nielsen Comparable Metric Report, Q3 2016 Adults 18+)
Research QuickHits
Our Picks
Here are recommendations and suggestions.
- RAB Instant Backgrounds: New updates in Lawn & Garden, HVAC Industry, Auto F&I and Recreational Vehicles/Motorhomes.
- The Pitch: Travel Agents, Roofing Contractors and Casinos.
RAB Video Wall
See conference highlights, RAB@Work Q Reports, the RAB Member Benefits video and more..
New on the RAB Video Wall, this month's RAB@Work: Q Report with highlights from the 2017 Radio Mercury Awards.
Click below to visit the RAB Video Wall.
