RAB Insights

RAB Research Archive

Reeling in tech and versatility aboard fishing boats



The fishing boat industry is experiencing growth in certain segments, particularly in larger saltwater center consoles and aluminum boats. Manufacturers like Boston Whaler and Lund Boats are focusing on technological advancements and versatility to meet consumer demands. Marketing efforts are also emphasizing diversity, with increased participation from women and various ethnic groups in recreational fishing.

Source: Boating Industry



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