It's who you know

Networking is a great way to meet people – prospective advertisers, vendors, and new hires.

When was the last time you attended a Chamber networking event? Are you a member of marketing groups on MeetUp (www.meetup.com) and attend their events? Do you belong to a service club, community organization, the Boy Scout or Girl Scout councils, sit on the board of charities? Many cities have digital marketing associations that hold networking events.

Networking takes effort, but to be most successful it takes more than intelligence and hard work. You have to know people.